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Essays 271 - 300

Analysis of George W. Bush's Website

In five pages this paper examines the Bush website in terms of its target audience and evaluates it in terms of persuasiveness and...

Advertising Campaigns and an Evaluation of Emotion versus Logic

In seven pages this paper evaluates the effects of advertising in terms of appealing to emotions or logic with a survey sample and...

Marketing Plan Development

a high level of performance, but now hey need to finish developing the product and then sell it to their customers. There...

An Apathetic Consideration of Al Gore

In a true example of the definition that "God/life/value is in the details," we have now learned more about a "chad" then any of u...

Holden Caulfield and the Women Who Appeal to Him in Catcher in the Rye by J.D. Salinger

appreciated by adults and adolescents alike, in that such beautiful yet sometimes subtle impressions represent the epitome of Hold...

Scotland, China, and Nationalism

In three pages this paper examines nationalist ideology, its diverse appeal, and its nonviolent manifestations in China and Scotla...

United Airlines' Marketing Audit

In twenty pages this paper presents a marketing audit of United Airlines in a consideration of financial performance, customer dis...

Cultural Impacts of the 1967 Film Bonnie and Clyde

lessons of life the Great Depression had imposed upon my Father, but this was a new twist to a very tired story. The impact of the...

Global Consumerism

In five pages business approaches to global consumerism are discussed with various arguments from both sides offered along with ma...

A Branding Plan for a Photography Company

a high level of disposable income, often in the public eye. 3. The Product The final product, referred to as a Premier Portrait,...

Strategies for The Zune

had a dominant market share. The unit had been developed in order to be attractive ad compete head to head with the iPOd. Microsof...

Developing Marketing for McBride

including the characteristics of the features and delivery as well as the motivation to choose one supplier over another. It is wi...

Fantasy Imagery in Marketing

over the female, with then romanticised image supported by the softer focus and warm colour, associating the myth and the emotions...

Teaching English Language Learners

true believer (Rodgers, 2001). The roles of the teacher and learner change with each method. Methods always expect the actors to ...

Two Great Tragic Heroes

lovd me for the dangers I had passd / And I lovd her that she did pity them" (I.iii.167-168). Pity here doesnt mean that she was s...

The Use of Deadly Force in Effecting Arrest

reversed the lower Courts ruling and found the Tennessee statute unconstitutional because it authorized the use of deadly force ev...

Send a Letter, a Real One

readers ten guidelines for breaking free from email and the last injunction is the most significant: It reads, "Disconnect at a ce...

America and Buddhism

In ten pages the ways in which Buddhism has been practiced in the United States are examined in terms of various sects, its social...

How Mercedes Benz have Designed Cars to Meet Customer Needs

Mercedes Benz is the oldest automotive company in the world, the writer tracks the way that the firm has designed the cars over th...

Labor Case Study of Employer HCL, Inc. a/k/a A. B. Inc. and Union Laborers International Union of America, AFL-CIO, Local 576A

jurisdiction over such matters. The unions position is that an agreement was reached when the agreement was extended to 2005 as i...

Marketing Strategies for the Chevy Volt

seem flustered with General Motors decision to emphasize the "40 mile range" of the Volt, seeing it as thoroughly unimpressive and...

King's "I Have a Dream": A Rhetorical Analysis

a Dream" speech has, in the years since he delivered it, achieved an almost mythic status, both for its cultural significance and ...

Do Advertisers Have an Ethical Responsibility?

why this is so, one must understand that advertising is no longer merely an industry, but rather a full-on cultural force. In toda...

A Case of Trademark Confusion

properly! The development of trademark law was based on the desire to protect the interests of companies and to allow for distinc...

Intelligence Tests and the Subjectivity of Results

intelligence is not a singular definable trait, but that intelligence as a whole can only be understood and measured in specific c...

A Legal Brief

rapid movement in the apartment, indicating what they believed to be the suspects attempt to flee the building. The officers forc...

Health Care and Ethical Decision Making

Health ("Right", 2011). From an ethical perspective, one might also invoke the Kantian deontological theory of ethics to explore w...

Psychological Advertising: Offensive Content and the Impact on Self-Esteem

self to ideal image in ads F. Offensive stereotyped images of gender in foreign publications G. Differences in male and female re...

Targeting Advertisements Effectively

example of how ads must contain some aspects which specifically speak to the target market in question. The ad shows a young man i...

Marijuana Decriminalization

bankruptcy of all marijuana prohibitions. Paper: Purpose Statement: The purpose of this speech is to provide the listener with ...