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Essays 151 - 180

iPhone Marketing

more innovation that relates to the purpose of the brand (Striefler, 2010). * Think 365 rather than 360, which is about communicat...

ZUNE AND ITUNES-- A COMPARISON

on television talk shows, as opposed to entertainment (such as movies or videos). This suggests that Zune is being structured to a...

Price Discrimination

very unattractive. The alternative is to segment the market in order to maximise income. In a monopolist market and a perfectly se...

BCG Analysis of Apple Inc.

growth. With this background a useful way of examining the company to understand its current position is with the use of a Boston...

Overview of Apple's Steve Jobs

not stay with the company. John Scully, president of Apple Corporation fired Jobs in 1985 (Krantz 5). As Apple Corporation flou...

Google's Android OS - A Value-Driven Assessment

emergence into the smart phone market was much like a tsunami. The internet giant erupted onto the field blowing competitors like ...

The iPhone 4 - An Overview

the average persons everyday life marks the dominant cultural feature of the 21st century thus far. More than anything else, the e...

Apple and Their Ethical Position

be a good corporate citizen. However, these events do not indicate what the ethical responsibility of Apple is or should be. ...

Analysis of the iPod and Its Position

54,461 88,401 Turnover ratio 1.19 1.20 1.22 The return on investment may be calculated by taking the turnover and multiplying it ...

The Diminishing Importance of the iPod in Apples Product Portfolio

product has a cost of production that averages the same as the organization as a whole. Table 2 Extrapolated iPod contribution to...

Operational Assessment of Apple Inc.

more proactive (Barnes, 2007, p25; Hollins and Shinkins, 2006, p17). The way operations develop may be seen as moving increasingly...

iTunes

This 9 page paper looks At Apple Inc., iTunes. The considers three segments of the market that iTunes may appeal to, whether the b...

iTunes Marketing

and would not consider using any other site other than iTunes due to the high level of brand loyalty. Sarah is in...

Marketing the iPod

the products? Again, executives began offering some answers. Jobs cut them off. The products SUCK! he roared" (Burrows, Grover and...

Two Business Case Studies

seen as a soft target and make others. 2. If the decision is made to make the payment it would need to be undertaken in such a way...

A Contract Law Case Study - David Lynch and the Melbourne Recital Group

The writer uses a case study supplied by the student to demonstrate the application of common law to an Australian contract case....

Contesting a Will on Grounds of Mental Capacity

the family home, where Jill still resided, $150,000 in bank deposits as well as some antiques and personal chattels to her grandch...

Psychological Studies' Case Study on Mental Representation

timed in regards to their responses, Rosch reported that "response times are strikingly close to ratings of typicality" which mean...

Medical Law

In order to determine whether or not the consent form signed is valid we need to consider the concept of informed consent. The con...

Myocardial Infarction, A Case Study

This research paper offers a case study of J.H., a 38-year-old father of 3, who has suffered a myocardial infarction. The case stu...

Using T Scores

The paper is based in a case study provided by the student with a set of questions. The data used in the case study provides the ...

New Dawn Drilling Case Study

that are used. The information is accumulated locally, put into Excel spread sheets and sent to the head office where it is input ...

Fictitious Case Study

and Jack enjoys this as it gives him the chance to watch his favorite TV show, "The Price is Right" (Held, Thoma and Thomas, 2004)...

Analyzing the Merck Corporation and the River Blindness Cure

refused to contribute financially and so Merck continued to kick in more and more money. In summary, according to the case study, ...

Microsoft Corporation and Organizational Behavior

There is also a great deal of research available on the human resources aspect of Microsoft, and this will definitely help the stu...

Faith Hospital Case Study

hospital will have to reduce costs by 15 percent to break even. 5. Do Not Resuscitate (DNR) orders are implemented differently by ...

EMI Case Study

change, he has the power and the commitment to drive forward change; however he cannot do it on his own. However, is should be not...

Juicy Red Tomato Company Case Study

findings of the first consultant are that JRT need to invest in both the managerial and front line staff and need to improve commu...

Litigation Versus Arbitration

an attorney involved. While this is admittedly not the majority outcome, mini-trials are nonetheless valuable and useful tools. ...

Case Study in Gender and Family Health

or not W is a farmers wife and if rural living is simply a lifestyle choice. Statistics suggest that there is a greater incidence ...