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Essays 541 - 570

Marketing Strategies for the US Launch of The Suzuki Samurai

This paper discusses the marketing strategies, including background, SWOT analysis, and marketing alternatives for introducing thi...

2 Poems by Robert Frost and the Theme of Mortality

In four pages the theme of mortality is examined in an examination of the Robert Frost poems 'After Apple Picking' and 'Stopping B...

'After Apple Picking' by Robert Frost

In seven pages an explication of 'After Apple Picking' by Robert Frost is presented. There are 3 book sources cited in the biblio...

An Apple Talk Overview

'Apple Talk' is examined in this paper consisting of six pages in terms of what it is, does, along with a consideration of how it ...

Marketing Communications and Public Relations as a Gauge

In twenty five pages this paper discusses how public relations is involved in marketing and how it can actually be used to gauge m...

3 Marketing Journals Evaluated

In six pages three marketing journal publications Journal of Marketing Research, Journal of Consumer Research, and Journal of Mark...

Petroleum Convenience Store Marketing Tutorial

In fifteen pages this tutorial considers how to market a service such as a petroleum convenience store with a discussion of market...

Longevity of the Bull Market

In five pages this paper discusses the bull market in a consideration of whether or not there will ever again be a bear market whe...

Corporate Vision and Apple Computers

is, "a launch-pad for a concentrated and coherent campaign to mobilize people, first to get excited about the vision -- and then t...

Apple Computer's Changing Fortunes

In ten pages the ongoing saga of Apple Computer's management shortcomings is presented. Ten sources are cited in the bibliography...

Examination of Competitive Markets

In three pages efficient markets' theory and the impact of competitive markets are considered in a microcompetitive model that ide...

International Battleground and PepsiCo v. Coca Cola

and offering a variety of discounts on their soft drinks. In the ten years between 1971 and 1980, Pepsis share grew from 21.4 perc...

Sergio Zyman's 'The End of Marketing'

This essay summarizes the book in 5 pages, and includes a discussion of marketing's 'sacred cows,' and how the process has caused ...

Comparing Marketing Stragtegies/Quaker and Weetabix

This research paper discusses the marketing strategies used by two cereal companies within the same markets. The writer explains t...

Wordsworth, Frost, and Nature

Picking is merely a poem about a man picking apples and sleeping. Many have compared it to something deeper, seeing the sleep as r...

Poetry of Robert Frost and Immortality

In five pages the Frost poems 'Design,' 'After Apple Picking' and 'Stopping by Woods on a Snowy Evening' are analyzed in terms of ...

Derek Walcott, Chinua Achebe, and Non Native Writers Use of English

cursory look at Achebes work shows that this is a reasoned and well thought-out choice that serves to underscores the authors mess...

Odwalla Incorporated and PR Dilemma

In four pages this paper examines the problem of e.coli bacteria found in Odwalla apple juice products from a public relations per...

Apple Computer - Case Study

The writer gives a short history of Apple Computer, a statement of the problem and a possible recommended course of action. The wr...

New Market Entry and India Car Parts Business

In twelve pages this marketing report discusses an India based automotive spare parts business and how a new market can be success...

Financial Report Information on Apple Computers, Inc.

Fourth quarter 1999 through third quarter 2001 reports are utilized in this five page financial analysis of Apple Computers which ...

Contemporary Commerce and Trademarks' Legal Role

In ten pages this paper discusses ABSOLUT, 1-800 Flowers Inc., and Apple Corp. case as well as the U.S. Omnibus Appropriations Act...

Coke and Pepsi

In five pages the markets of these soft drink giants are discussed in terms of competition, market limitations, and considers mark...

Issues Associated with Sports Marketing

necessarily participate at all but will buy merchandise which is connected with the sport....

Tutorial Marketing Plan on Snowboard Shop

were snowboarders (Maguire, 1999). Since 1992, snowboard sales have increased by as much as 30 percent (Berner, 1997). Industry s...

Corporate Bond Markets and the Euro's Impact

have found their margins from intentional trading have been drastically reduced with the lack of need for hedging and the increase...

Performance and Outlook of Apple Computers

a friend had created the silicon chips on which the Apple Computer would be based, but they at first had no idea of how the chip c...

Journal of Cleaner Production Marketing Plan

technology and medicine by improving the efficiency and effectiveness of communication between researchers and professionals world...

Overview of Eurocurrencies

reduce the pressure that was being placed on the currency. The idea was that where forgoing investors or borrowers had the currenc...

The Use of Channel Marketing

nor are they going to share tricks of the trade with other distributors of the same company. Going back to our newspaper...