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Essays 601 - 630

Sam Adams Beer

The writer examines the Boston Beer Company, which manufactures Sam Adams. The writer discusses the company's market position and ...

RotoZip® Marketing

In seven pages this marketing plan considers hardware customer target market segmentation, demographics, marketing strategies, goa...

Aphrodisiac Properties of Caribou Antler Products

"Caribou Antler Aphrodisiac" The product, "Caribou Antler Aphrodisiac," is available as a powder in capsule or in tincture form. ...

Le Mort d'Arthur by Sir Thomas Malory and the Chivalric Code of Honor

recalls a bygone time when a man was judged not by his physical appearance, economic or social status, but by the true content of ...

Daisy Florist Marketing Plan

In ten pages this paper examines the hypothetical company Daisy Florist in a marketing plan that includes local as well as Interne...

Apple Computer's Organizational Culture

Culture Hofstede, Neuijen, Ohayv and Sanders described organizational culture as the "patterns of shared values and beliefs that ...

Apple Computer Inc. and Its Organizational Culture

In twenty pages this paper examines Apple Computer Inc. in a consideration of its organizational culture. There are thirty source...

Construction Industry Marketing

In eight pages marketing concepts including positioning, planning, behavior of consumers, market intelligence, and relationship ma...

Financial Analysis of Apple Computer

This paper is written in the form of a fictitious letter from Apple CEO Steve Jobs to a prospective stock holder. This five page ...

Discrimination in Marketing

This 3 page paper discusses discrimination in marketing, and the claim that market segmentation has gone too far. The writer argue...

An Outline for an Apple Computers Analysis

In five pages this writer describes an Apple Computers' case study outline that provides an effective method of analysis. Three s...

Professional Services Advertising and Marketing

In fifteen pages this paper considers research, mistakes, communications and marketing strategies regarding the advertising and ma...

Trio of Marketing Journals Evaluated

attempt to maintain. Some are better able to maintain their stated focus than others, however. Three such journals are eval...

Robert Frost's Poetic Persona Revealed in Three Poems

In eight pages this paper discusses how Robert Frost developed his persona in his poems 'Stopping By the Woods on a Snowy Evening,...

Marketing Strategies for the US Launch of The Suzuki Samurai

This paper discusses the marketing strategies, including background, SWOT analysis, and marketing alternatives for introducing thi...

2 Poems by Robert Frost and the Theme of Mortality

In four pages the theme of mortality is examined in an examination of the Robert Frost poems 'After Apple Picking' and 'Stopping B...

'After Apple Picking' by Robert Frost

In seven pages an explication of 'After Apple Picking' by Robert Frost is presented. There are 3 book sources cited in the biblio...

An Apple Talk Overview

'Apple Talk' is examined in this paper consisting of six pages in terms of what it is, does, along with a consideration of how it ...

Marketing Communications and Public Relations as a Gauge

In twenty five pages this paper discusses how public relations is involved in marketing and how it can actually be used to gauge m...

3 Marketing Journals Evaluated

In six pages three marketing journal publications Journal of Marketing Research, Journal of Consumer Research, and Journal of Mark...

Petroleum Convenience Store Marketing Tutorial

In fifteen pages this tutorial considers how to market a service such as a petroleum convenience store with a discussion of market...

Longevity of the Bull Market

In five pages this paper discusses the bull market in a consideration of whether or not there will ever again be a bear market whe...

Corporate Vision and Apple Computers

is, "a launch-pad for a concentrated and coherent campaign to mobilize people, first to get excited about the vision -- and then t...

Apple Computer's Changing Fortunes

In ten pages the ongoing saga of Apple Computer's management shortcomings is presented. Ten sources are cited in the bibliography...

Examination of Competitive Markets

In three pages efficient markets' theory and the impact of competitive markets are considered in a microcompetitive model that ide...

International Battleground and PepsiCo v. Coca Cola

and offering a variety of discounts on their soft drinks. In the ten years between 1971 and 1980, Pepsis share grew from 21.4 perc...

Sergio Zyman's 'The End of Marketing'

This essay summarizes the book in 5 pages, and includes a discussion of marketing's 'sacred cows,' and how the process has caused ...

Comparing Marketing Stragtegies/Quaker and Weetabix

This research paper discusses the marketing strategies used by two cereal companies within the same markets. The writer explains t...

Wordsworth, Frost, and Nature

Picking is merely a poem about a man picking apples and sleeping. Many have compared it to something deeper, seeing the sleep as r...

Poetry of Robert Frost and Immortality

In five pages the Frost poems 'Design,' 'After Apple Picking' and 'Stopping by Woods on a Snowy Evening' are analyzed in terms of ...