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Strategic Audit of Sears

on the Internet (Halligan, 2002). * This marriage also gives Lands End face-to-face consumer exposure wherein consumers can try on...

eCommerce Marketing and Netflix

its base of subscribers for its services. Overall, as the Internet becomes the means of shopping for many consumers, Intern...

Strategy Plan and Marketing Mix for Slip on Soccer Cleats

do quite well, forcing other competitors to keep up with it. One major component of the marketing mix is, of course, the...

Mailboxes, Etc. Acquisition by United Parcel Service

two companies, and they are working hard to enable the synergy to lead to a stronger market penetration and more convenience for c...

Strategic Partner Effectiveness of Human Resources

of individuals it will need to recruit and to retrain those that the organization wishes to retain as it changes. Technological a...

The Evolution of Alaska the Territory into the State of Alaska

of Secretary of State William H. Seward (Cohen, 1996). Initially, however, Seward would be ridiculed for the purchase of Alaska. ...

United Kingdom and Human Resource Strategic Uses

time to develop programs and implement them. One method of determining what strategic planning is, is to delineate what it ...

Suitable Models of Strategic Management

helpful to examine the definition of strategic management, as well as one or two models of strategic management. In its mo...

Overview of Strategic Alliances

Industries was also created in this manner as no single partner in the alliance could afford to undertake the research and develop...

'Strategic Intent' and Company Operations

relentlessly targeted Southwest in demarketing efforts, Southwest not only continued to exist. Eventually, it surpassed all of th...

Six Questions About Amazon.com Answered

to sell its own goods; promote the items of its many associated independent resellers; or promote the sites of its several retaile...

Paradigms and Business Strategy

on their specific situation. Generally, consolidation can save money for many firms in a variety of industries. For example, Barne...

Supply Chain Management Strategy

In ten pages this paper presents a strategic analysis of supply chain management in terms of successes and failures to be aware of...

Marks and Spencer' Analyses

In five page a strategic consideration of Marks and Spencer includes PEST and SWOT analyses along with an examination of internal ...

Commercial and Consumer Marketing

In eleven pages communicating marketing messages to consumers either by business to business or commercially are examined in terms...

A Case Study for Amazon.com

The current position of online retailer Amazon.com is considered in ten pages first in terms of its strategic position and then di...

Cash Management Functions and Their Impacts Upon Business

In seven pages this paper examines working capital management and how it affects strategic decision making in business. Four sour...

Overview of the Civil War Battle of Gettysburg

In nine pages this pivotal battle of the Civil War is examined in an overview of the events leading to it and a listing of officer...

Three Scenarios Of Business Infrastructure

as a means by which to assert the formal aspect. Austin (2000) indicates how the basis of an informal group stature, as in a non-...

Traditional to Customer Based Strategic Marketing Shifts

In eleven pages this paper discusses changes resulting from this strategic shift and its implications. Eleven sources are cited i...

Russia and Nike

In five pages law, politics, and culture are examined as each relate to the Russian market entry of Nike with strategic positionin...

eProcurement Implementation and Development Strategy

In twenty six pages this paper examines how an eprocurement development strategy is implemented with strategy, strategic choice, a...

London Tourism Improvements

In 8 pages this paper examines how London's tourism can be improved through strategic marketing enhancement that would be both tou...

United Kingdom's ACCOR and Strategic Management

In five pages this paper examines the world's 3rd largest chain of hotels in terms of its strategic management approaches. Nine s...

Marketing Case Study of USA Today's Website

that the paper offered in terms on a non subscription was originally meant to be a short term service as they subscribed to the ne...

Renaissance Company Business Analysis

In twelve pages Renaissance Company is examined in terms of profit margins, investment returns, market shares, and future trends w...

Al Gore Marketing Plan

In eight pages this paper considers the marketing of political candidate Al Gore in a strategic examination that includes the 4Ps,...

ARAMARK Strategy Formation

In fifteen pages this diverse business is examined in a consideration of strategic formation and includes company and industrial a...

Soft Drink Industry Importance of PepsiCo

In eleven pages this paper assesses PepsiCo's position in the soft drink industry with the uses of various strategic models includ...

Vietnam Policies of Presidents John F. Kennedy, Lyndon B. Johnson, and Richard M. Nixon

the US response on a "day-to-day basis," seldom examining the overall implications of his actions (Herring, 1979, p. 107). However...