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Essays 1141 - 1170

A Product Expansion Plan for Starbucks

total, an investment of $2,083,500 will be required, including the cash flow which will be needed to fund the pilot project before...

Did Fair Value Accounting Contribute to the Financial Crisis?

In 2007/8 there was the start of a global recession, which has also been referred to as the credit crunch. The writer looks at the...

Worldview, Language And Intercultural Communication

of a shortsighted, intolerant mind-set, university life will most assuredly provide an eye-opening experience whereby the student ...

Gap Analysis: Global Communications

An 11 page paper discussing options available to Global Communications, a company planning to offshore much of its customer servic...

The Change In Family Structure

applies a qualitative approach in order to reach into the greater human element involved in this particular subject matter. Indee...

Assessing School Web Sites; A Reseach Proposal

UK at the same time as having to meet pupil and parent expectations for high standards of education; as such careful management of...

JetBlue Case Study

months after the company started operations that the events of 9/11 took place which resulted in a major decrease of demand in the...

Harrison-Keyes Project Risk Management Plan and Defense

cost effective and potentially profitable. The development of the e-book format can be seen as an extension of the way that many ...

Forecasting for a Fast Food Outlet

and ice creams sold in the summer, this looks at the trends rather than just the past performance. Regression analysis takes th...

Assessing the Potential Value of Enterprise Resource Planning

The writer presents an in-depth study on the potential benefits, as well as the challenges, associated with using enterprise reso...

Two HRM Case Studies

This paper is written in two parts. The first deals with the case of Angelo's pizza, a relatively young firm that has not yet impl...

Strategic Decision Making for IMAX

as a result of the high level of immersion experience that cannot be felt in a traditional cinema, is likely to increase the deman...

The Marketing and Maintenance of Competitive Advantages at Tesco

The concept of marketing is more than simply advertising, although advertising is considered, and there is doubt that Tesco are an...

Organizational Health

at work at some point during their work, this has supported research by earlier studies by researcher such as Heinz Leyman and Sta...

Diversity And E.Coli

This 15 page paper looks at two case studies supplied by the student. The first looks at a firm; APRCO, where diversity management...

Analysis of Creative Technology Ltd.

developed a strategy of meeting market needs by customising and adapting technology starting out by the creations of PCs that were...

Improving A Fast Food Retail Environment

table 1 Table 1retail environment comparison between Goodys and Everest Traffic Flow Crowdedness Accessibility Environment Overal...

The Expansion of Tesco into the United States

they have adopted a more modest approach with the use of small neighbourhood stores called Fresh &Easy, focusing on California, th...

Computer Operating Systems at Huffman Trucking

The machines are located across a number of different departments including sales, accounting and human resources. These are areas...

Should AirAsia Adopt an M-Commerce Strategy?

the ability to assess the potential of m-commerce as a part of the strategies used by AirAsia. 2. E-commerce and m-commerce 2.1 ...

Branding

than just implementing marketing techniques. There is a true "relationship" that is created between a brand and a customer. Also,...

Comparing Organizational Behavior at Southwest Airlines and British Airways

delivering good service, such as the Time 2008 Friendliest Airline award, and Forbes 2008 award for being the most reliable US air...

Calculating Return in Investment

be looked at. The use of the return on investment is a very simple and this may not always give a fully contextual, but the potent...

Analysis of Starbucks

high level of advertising though different media. Television advertisements are supported with billboards, printed media as well a...

Knowledge Management and Learning in Low Cost Airlines

the use of dynamic pricing. This is a pricing system that is designed to maximise revenues and seat sales. The marginal cost of ca...

Gap Inc Position and Potential Strategy

a single store. The company went to the stock exchanges in 1976, issuing 1.2 million shares. The company philosophy is shown the f...

Assessment of Strategy at Harley Davidson

says "We inspire and fulfill dreams around the world through Harley-Davidson motorcycling experiences" (Harley Davidson, 2009). Th...

Referral Letter from Property Manager

from non-profitable to profitable. It was a commercial property that was quickly headed for bankruptcy but Johns creative ideas fo...

Causes and Remedies of Discrimination in the Workplace

the management there should be clear motivations to undertake actions that will remedy the situation. The case study conce...

Issues in International Business

companies such as McDonalds are only verging on a true global presence The Uppsala Model is another model that looks at...