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Essays 61 - 90

Mail Order Bride Business

In twelve pages this controversial business is examined in terms of market segmentation, target audience, a comprehensive advertis...

Cars and Gender Differences

In five pages this paper examines the gender differences regarding the purchase and uses of automobiles with market segmentation a...

Gateway and Dell Websites

In seven pages these two computer manufacturers' websites are evaluated with a brief corporate description provided and then an an...

Marketing Mix Defined Through Positioning, Targeting, and Segmentation

more dramatically by paying attention to the content (and the relation of that content to the dependent target variable) than by m...

Internet Sales and Product Promotion

In five pages this paper discusses Internet product sales and promotions in an assessment of online pros and cons, as SWOT analysi...

Case Study on Sketchley Dry Cleaning

In six pages this case study on Sketchley Dry Cleaning examines market segmentation and expansioin. There are no sources listed....

Process of Product Development and Segmentation Concepts in Marketing

segments has been seen over many years. However, it has been argued that segmentation along these lines is too general. The use of...

Overview of Sony PlayStation

mid-2000s (Wall, 2001). The stakes are high in such a market therefore -- and this provides good reason for Sony to continue its w...

Market Segmentation

one might research the audience and find that there is a large percentage of elderly people watching a particular show. Hence, one...

TiVo Case Study

features. The company has found that the take up rate was good and once the subscriber made a commitment they would be a long term...

Abraham Maslow's Hierarchy of Needs and Marketing

products are suited to which market segment. Chapman has suggested the type of products and services that are appropriate and most...

Company Profiles

brings people together across the globe. Unique selling proposition: Right now they have trivia challenges on their site. Dell: h...

Consumer Behavior and Analysis; Greetings Cards

that is used to explain many motivations, in different situation is that of Maslows hierarchy of needs. The idea model can be perc...

THE STRATEGY OF JET AIRWAYS

(Caswell, 2008). Jet Airways has also been working on flying direct to various international destinations, though the recent econo...

Business Questions

employ tools or strategies which have a degree of flexibility are most likely to have better optional success (Olhager and Selldin...

Market Segmentation and Lifestyle Analysis

of a fully realized marketing strategy. In preparation for marketing to the community, it is first necessary to make an analysis...

Marketing Segmentation for Health Care

is through the process of market segmentation. Segmentation enables an organization to identify critical demographic features of a...

WONDERBRA AND MARKET SEGMENTATION

phenomenon and huge sales (Moberg et al, 2001). The idea behind the Wonderbra was to give women who were smaller on top the image ...

Organizational Buyer Market Segmentation

In a paper of five pages, the writer looks at segmentation of the organizational buyer market. Obstacles facing vendor sales are e...

Marketing Debates and A Marketing Plan

revenue and sales with a range of luggage, watches and even fragrances, but that this can be taken too far (Lane, 1998; 10). The p...

Art History Questions

content, concept and style of art used during another chosen time in history. Michelangelo Buonarroti (1475-1564) was one of the...

Virtual Art Museum Tour: African Art at the Metropolitan Museum of Art

the author also, properly, offers the website of the Metropolitan Museum of Art so that the visitor to this site can go directly t...

Art of Slavery

Their purpose was to have Parliament abolish slave trade, rather than declare slavery to be illegal. As an incremental play, this ...

Urban Art as a Reflection of Urban Culture

This 5 page paper examines the concept of urban art. The writer argues that the term is ambiguous, but is usually understood to me...

Art of China Featured at LACMA

their writing was essential pictorial, but did allow for the expression of abstract ideas. Warfare with neighboring areas was a w...

The Influence of Cultural Developments on Visual Art, from the Mid-19th to the Mid-20th Century

early twentieth centuries established themselves. What this means in terms of how those great philosophers looked at the broader ...

Aspects of Modern and Postmodern Art

from representational meaning and locating the meaning of the art within the work itself (Fleming 364). On the other hand, abstrac...

Art Collector Catharine Lorillard Wolfe

Museum of Art (History). In 1887, Wolfe personally began the Mets European painting department by leaving her extensive collection...

Questions on Art History

narratives can take on many themes for many different reasons. Perhaps there is a very exciting artwork around which one wants to...

Life and Works of Artist Toulouse Lautrec

Toulouse Lautrec's life and art are explored in a paper consisting of 15 pages that includes his fin de siecle social involvement ...