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Essays 751 - 780

Marketing at Southwest

target market profile is reflected in the way that the organization prices and markets its product. The secondary market or leisur...

How to Market a New Wireless Payment Service to Small Businesses

as a value proposition. The goals include the gaining of 10,000 service contracts by the end of the first year and revenues of $2 ...

SPEEDING UP TEAM LEARNING ARTICLE ANALYSIS

of implementing new technology. Much of the business literature is in love with the idea that buy-in from the top is very importan...

The 4 P's of the iPad Marketing Mix

has developed a strong competitive advantage for innovation and stylish design, which is further supported by the way marketing pr...

Real Time Speech to Speech Translation Devices

10.8% per annum (Romaine and Rishardson, 2009). At the current time the majority of the industry revenues for the global top 30 t...

China as a Destination for Expansion of a Cosmetics Firm

The writer considers a scenario of a cosmetics firm considering china as a potential new market. The potential of the market, incl...

Planning for Ikea going into Egypt

(Hooley et al, 2003). These are all objective measures, but the use of more subjective measures are also seen in some segmentation...

Article Analysis: Public School vs. Private School

Location - parents might move to get into a better school district. Also consider how far the private school is; might not b...

Marketing Marlboro

a guerrilla marketing approach which including giving away samples helped to increase brand awareness, taking the brand form a po...

James Fallows on Immigration

American way of life (Fallows, 1983). As an example of just how hard immigrants work and what they can contribute, Fallows traces ...

Patient-Centered Medical Homes an Article Analysis

This 3 page paper gives an analysis of the article titled Guiding Transformation: How Medical Practices Can Become Patient-Centere...

Application of Planning Elements

This report is applying certain parts of an article to a small company of 200 people. The topic is strategic planning. The article...

Reed (2010), An Article Critique

This pair consists of the speaker notes for khapnpall.ppt, a six-slide Power Point presentation that critiques an article, Reed (2...

Performance and Risk Associated with the London Stock Market

This five page paper examines the performance of the UK stock market between December 2007 and December 2012, using the FTSE 100 i...

The Weakening of the British Currency

This 3 page paper looks at an article published in the Wall Street Journal in September 2008 concerning the British Pound (Sterlin...

International Marketing Research Methodological Choices

may be remote from those wanting to undertake the research, there is also the challenges of cross cultural research which can lead...

MRSA Article Critiques

This paper critiques three articles that focus on the control, treatment and prevention of hospital-acquired methicillin-resistant...

NY Times Article, A Critical Analysis

This research paper/essays offers a critique of an article "'No Child Law' Is not Closing a Racial Gap'" by Sam Dillon, which was ...

Proposal for the Marketing of a Driverless Car

Marketing a new product presents a number of challenges, including establishing the new market. The writer uses the example of a d...

Developing A New Branding Strategy for A Fashion Firm

will help to realize this goal and help to ensure that the brand image is that which will appeal to the target market. 1. Introdu...

Hansa Pilsner Case Study; Marketing Questions

address issues such as the markets failure to understand exactly what a pilsner beer was, these meant consumers did not have a rea...

Maxis and the Malaysian Telecommunications Market

telecommunications services in Malaysia is competitive, the dominant provide is Telekom Malaysia, the government controlled operat...

Marketing Plan for Grand Optics

for the products under the brand. The marketing will focus on differentiation with the use of both aspiration and association mark...

Tannen: “Sex, Lies and Conversation”

cover many different subjects in the course of one conversation. I have found just the opposite to be true. I can remember sitting...

ANALYSIS OF CODING ARTICLES

despite the low response rate, that the sample was representative of the study, as the sample represented tended to encompass all ...

Marketing of Coca-Cola

The marketing strategy of Coca-Cola may have changed several times though the different campaigns, but the message and strategy ha...

Response to Intervention Article Summary

who needed assistance but were not receiving it. Additionally, this process identified students with learning difficulties were no...

International Expansion for Drambuie

be considered, we will use the example of Drambuie1. Drambuie is a whisky liqueur produced in Scotland, as such any target market ...

Childhood Mental Illnesses

ADHD assessment tools"; he also questions how ethical it is to give "dangerous and addictive drugs to children" (Stolzer, 2007, p....

Marketing Bottled Water in the UK

6 Germany 2,371.5 7 France 2,225.6 8 Indonesia 1,622.5 9 Thailand 1,277.0 10 Spain 1,133.7 Top 10 Subtotal 26,257.4 All Other...