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Essays 91 - 120

Art Weinstein's Market Segmentation

In three pages this paper compares Market Segmentation by Art Weinstein with Theodore Levitt's The Marketing Imagination and David...

Developing a Marketing Plan for Viagra

to influencers Pfizer may appeal to men who would not otherwise come forward. It is undertaken in a tasteful manner, in line with ...

Entering the Chinese Market with a Cosmetic Product

it is worth noting that China still counts Taiwan as one of these provinces and there is ant the special administrative region of ...

Marketing Research for Kudler Fine Foods

or industries, so that they can lead their own organizations to higher levels of positive business results. Social factors ...

Electronic Media and Direct Marketing

of millions of potential consumers with few barriers (Phelan, 1996). This saw an initial rise of the use of marketing through the ...

Marketing Report; Container Shipping in the Mediterranean

handled (ISL, 2005). However, this alone does not indicate that these are suitable ports or whether or not these are the ports tha...

Breathe Right Strips Case Study

$45 million a year; demonstrating the companys ability to leverage the first mover advantage. Since then the company has moved int...

Marketing Status

as a ready competing, the same market that Status is trying to compete in. We will look at both the market in South Africa and the...

Reviving and Re-launching Wendy's

with highly aggressive firms such as McDonalds and Burger King. Several advertising campaigns filed, including the "Thats Right" a...

Introducing a Wine into the Chinese Market

country under Mao Zedong and the country was then run as a dictatorship (CIA, 2008). The result of this was that everyday lives of...

Issues and Challenges in the Carbon Offset Market

avoid the need for further intervention. The first consideration may be the way in which the voluntary market is utilized, it app...

AIBO in the US

space, as such the role of a pet in a confined space, or where pets are not allowed by landlords, is not a large market. However, ...

Marketing Decisions for the Italian Launch of Pringles

& Gamble already understood. One of the challenges of the Italian market was a high level of difference in consumer patterns compa...

The Concept of an Efficient Market

of evidence for investment managers and investors gaining consistent above average profits, there is evidence that abnormal return...

Marketing Debates and A Marketing Plan

revenue and sales with a range of luggage, watches and even fragrances, but that this can be taken too far (Lane, 1998; 10). The p...

The Weakening of the British Currency

This 3 page paper looks at an article published in the Wall Street Journal in September 2008 concerning the British Pound (Sterlin...

Demographics and the Transportation Industry

has been using Clearview, a method of designing signs to make the typefaces more readable for the older population (Harris, 2008)....

Marketing Article Analysis

is because when the economy slows down, almost all firms cut their marketing and advertising budgets, so those that do not will ha...

Proposal Letter/Cobblestone

the ten greatest mathematicians of the twentieth century, when Farnsworth died he held 300 U.S. and foreign patents. This articl...

Article Critique/Moral Leadership

the schools life-world will draw out "the unique potential inherent with each individual" (Quick and Normore, 2004, p. 336). The a...

Counselor Education - Review Of Two Articles

so all the time. This diversity requires counselors to have a degree of multicultural competence if they are going to be helpful t...

Parties Cannot Allege Malpractice if Insurance Refuses to Pay 'Justices Restrict Right to Sue HMO'

separate Texas lawsuits where insured parties had sued their HMO for failure to provide procedures or care recommended by their ph...

EU's Free Movements of Goods and Labor

the UK man made materials. The case here need to be looked at under Artilce 28 (ex 30), which states that imported products cann...

EU's Law of Free Movement of Goods and Competition

3957 and also in Case 7/68 Commission v Italy [1968] ECR 243 [1969] CMLR I (Weatherill and Beaumont, 2000).. In this later case is...

Reed (2010), An Article Critique

This pair consists of the speaker notes for khapnpall.ppt, a six-slide Power Point presentation that critiques an article, Reed (2...

Applying Content of Articles on Marketing Regulations

Marketers should be aware of marketing regulations. This paper outlines the content of three articles concerning different aspects...

After the Blackbird Whistles Analysis

This essay presents a review and analysis of a journal article entitled "After the Blackbird Whistles: Listening to Silence in Cla...

Application of Planning Elements

This report is applying certain parts of an article to a small company of 200 people. The topic is strategic planning. The article...

NY Times Article, A Critical Analysis

This research paper/essays offers a critique of an article "'No Child Law' Is not Closing a Racial Gap'" by Sam Dillon, which was ...

MRSA Article Critiques

This paper critiques three articles that focus on the control, treatment and prevention of hospital-acquired methicillin-resistant...