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Essays 1111 - 1140

The Impact of Corporate Culture on Customer Services - A Proposal for Case Study Research

The writer presents a proposal to assess the link between corporate culture at an airline and the reasons for poor levels of custo...

WalMart's Distribution Process

WalMart have a highly integrated logistics and distribution strategy. The writer looks at the way distribution takes place through...

Environmental Logistics Policies

The writer looks at how and why firms may choose to adopt or reflect strategies which are environmentally friendly. The research f...

Management Accounting Case Study

The writer looks at the case of Dumbellow Ltd., a firm manufacturing three product lines, but suffering losses on one of those li...

Change at Monsanto

In the 1990's Monsanto changed from a general chemical company to a firm specializing in life sciences. Using a case study the ch...

The US Dollar, Depreciation, and Sony

The writer looks at the way in which exchange rate volatility takes place, it is influences and the way it can impact on internat...

Singapore Airlines Marketing Mix

International companies will market their products or services internationally. The writer examines Singapore Airlines, and consid...

Status of the Pension Funds of PepsiCo and Coca-Cola

The conditions of pension funds for these two firms in 2009 is assessed using data from the annual accounts. The growth, contribut...

Analysis and Recommendation for a Growth Strategy at Costco

The writer looks at Costco, starting with the history and the considering the current position and performance of the firm. The i...

Marketing Research Proposal To Identify the Features of Effective Social Networking Media Messages

Social media is playing an increasingly important role in firms marketing strategies. This paper presents a research proposal des...

Crisis and Change at Toyota Motors

In 2013 Toyota Motors adopted a new organizational structure to enable changes in the firm to overcome the problems of the past. T...

How Companies Treat Employees

In 1867, Karl Marx wrote that all capitalists exploit their employees, that employees were just another commodity to them. Sadly, ...

Questions on Business and Economics

Six answers are provided to questions asked by the student. The first question looks at three different models of culture; Hofste...

Retail Industry

Companies need to understand their internal and external environments in order to develop strategies that will lead to a competiti...

Examining Lothian Distillers Ltd

The paper is based on a case supplied by the student, is fictitious company has just been acquired by a larger food manufacturer a...

Financial Analysis of Horizon Line

Figure 2 shows the revenue, operating profit and net profit margin. All figures here, and in this paper are quoted in millions of ...

Mekong Bottled Mineral Water Report Assessment

in the region of 1. However, there may not need to be a fast realization of the assets. The problem may arise if other asset group...

Assessment of the Value Enhancement Plan at Ford

Ford share. The latter part of this offer was subsequently amended to allow for a combination rather than a choice between these t...

A-B-Zee HRM Recruitment Case Study

company. The link between strategy and recruitment is also seen in the way that recruitment is taking place in an area where there...

Global Communication Case Study

indirectly. This may be a straight forward consideration of the profit margins, or issues such as the future stability and securit...

Thornton's Strategy in Action, Strategy Development and Organizational Learning

that the cost to the firm of producing the good is lower than to its competitors. This may be due to economies of scale as well as...

Coca-Cola Company Analysis

term Coca-Cola and penned the script that we all know so well today (The Coca-Cola Company, Heritage, 2006). Pembertons first fora...

GE Strategy Plan

near Clemson, South Carolina takes its water from a local stream; uses it; treats it; and returns in cleaner than it found it. Ai...

Academic Article Publishing Suitability

In seven pages this student supplied case study assesses an academic article's suitability for journal publishing....

Where is God When It Hurts? by Philip Yancey Summarized and Evaluated

In five pages this inspirational Christian text by Philip Yancey is summarized and also assessed....

Marketing of Pornography

This paper assesses the pros and cons of publicly displaying pornographic materials and the harm such marketing can cause in 5 pag...

Low and High Involvement and the Process of Making Purchase Decisions

In five pages this paper discusses the process of decision making when it involves making a purchase with low and high involvement...

Icon Walt Disney Examined

thinks of an icon, most people who immediately come to mind are athletes, movie stars or politicians; hardly ever is someone more ...

Sex in Advertising Journal Article Reviewed

In three pages this paper assesses the supposed marketing power of sex in advertising as presented in a journal article study....

Economy of Chile

In nine pages Chile's economy is assessed in terms of its history, basis, and present trends. Six sources are cited in the biblio...