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Essays 91 - 120

Cost Savings in Email Communications

Tauhert (1998) lists six characteristics of an effective approach to knowledge management: * Collaboration. This...

Individual Autonomy and Advertising

In five pages this report considers if individual autonomy is subverted through advertising by exploring the points made by Richar...

Coca Cola Advertising's Impact

In seven pages this paper discusses Coca Cola's advertising and marketing impacts upon consumer product purchasing. Nine sources ...

Australia's Evidence Act 1995 and s138's Impact

consequence of an impropriety or of a contravention of an Australian law; is not to be admitted unless the desirability of admitt...

Australia's Lend Lease Corporation

million 38 xix. Operating profit before tax (Answer in dollars; making sure to provide the unit of measurement (millions; 000s) A...

Douglas Robertson's Wake Up Australia

however, and we begin to feel that the poem will clearly focus on some political argument. He then introduces the word "white" ...

An Advertising Campaign for L'Oreal's Redkin Brand in Australia

15 percent within the first six months as sales to professional headdresses would increase by 10 percent of the same period. The b...

Forecasting for a Fast Food Outlet

and ice creams sold in the summer, this looks at the trends rather than just the past performance. Regression analysis takes th...

The Future Of Television Advertising

This 17 page paper looks at a future of advertising on television. A large number of influences are changing the way television is...

Does Clever Advertising Entice Consumers?

true; a moments reflection will reassure us that while thousands of new products are introduced every year, most of them fail (Cha...

Social Considerations for the Alcohol Industry in Poland

significant reduction in mean alcohol consumption among the major targets of its Strategy Health for All in 2000" (Moskalewiczi, 2...

Advertising and Morality

Kanner, PhD, the extent to which advertisers go to draw in the young, impressionable target market is becoming more and more infil...

Camel's Cigarette Advertising Campaign Layout

Since most studies have shown that smokers tend to be drawn from the lower income brackets, it would therefore be appropriate to t...

Art Weinstein's Market Segmentation

In three pages this paper compares Market Segmentation by Art Weinstein with Theodore Levitt's The Marketing Imagination and David...

Theodore Levitt's Marketing Imagination

In three pages Levitt's text is compared with others on the subject such as Art Weinstein's Market Segmentation and David Ogilvy's...

Sex in Advertising Journal Article Reviewed

In three pages this paper assesses the supposed marketing power of sex in advertising as presented in a journal article study....

Advertising Costs

In five pages this paper discusses the high costs of business advertising. Bibliography cites five sources....

Advertising and Consumerism

young people. For example, one of the largest issues that people have with print media advertising is the images it presents to yo...

Study Feasibility and Proposal

was a common denominator in almost 39 percent of fatal crashes involving drivers between the ages of 15 and 20" (Under-35 drinkers...

Canadian Consumer Culture & the Environment

was not, as it had been during the Depression, a function of what the consumer could afford, bur rather what the then could find (...

Influences on Supply and Demand

There are many ways fo cionsideitn this, one is with the use fo a demand equiaion. There are many aspects that can be placed into ...

The Long Term Effects of Alcohol on Personality

affected by it. Young people are particularly susceptible to the effects of alcohol as their brains are still developing. Adolesc...

Alcohol Beverage Segments and Fosters in Australia

a third country destination these are not counted, just as domestic products goods that are exported to other markets are not incl...

Prevention And Treatment Programs For Alcohol Abuse

prevention of alcohol abuse from a community perspective has made Sacramento, California a precedent setting city whereby extended...

Alcohol in Society

consumption is risky as well (Kuhn, Swartzwelder & Wilson, 2003). Food does absorb some of the alcohol. Also, in addition to alcoh...

Alcohol and F. Scott Fitzgerald's The Great Gatsby

different than those who attend his party and do little more than drink and let loose. With such a setting, as one of the most ...

Company Rights and Alcohol Advertising

This paper contains twelve pages that support an argument that 1st Amendment rights are being violated by the restrictions and ban...

Opposing Viewpoints on Prohibition

The writer examines two opposing viewpoints on Prohibition. Billy Sunday preached in favor of it and against alcohol as evil while...

Alcohol and Drug Use/Juvenile Crime

health and well-being (Neff and Waite, 2007). While illicit substance usage peaked in the late 1970s, recent statistics indicate t...

NBN and its’ Influence on Australia

Network is a white elephant waiting to happen" (quoted Tucker, 2010). Therefore, there are some significantly differing views on t...