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Essays 571 - 600

Measuring Risk in Financial Markets

where the risk will not be shared by the entire market (Howells and Bain, 2007, p47). A basic tool that is often...

Japanese Market for the Sale of California's Zinfandel Wine

In fifteen pages this paper examines a California Zinfandel wine Japanese overseas marketing plan in a consideration of such issue...

Competitive Advantage of Human Resources

This paper consists of twelve pages and examines human research planning in terms of its importance in achieving market competitiv...

Alexander the Great's Images

In five pages this essay considers two artistic images of Alexander the Great a woodcut print from the 16th century, 'The Three Go...

Success Components of Southwest Airlines

In twelve pages this case study examines the components of success employed by Southwest Airlines in a consideration of its mark...

An Examination of AT&T

In five pages an overview of AT&T is presented in terms of profit, revenues, management processes, Internet involvement, marke...

An Intellectual and Industrial Property Protection Strategy

slogan and other unusual characteristics. For all they know, the slogan from the simple childrens rhyme ("Mary, Mary, quite contr...

Health Spa Business Plan Start Up

In ten pages a sample plan for starting up a health spa business is presented through success criteria, company overview, location...

Full Spectrum Long Term Care Business Plan

Hamilton View proposes to provide a full range of options for seniors, beginning with independent living, moving into assisted liv...

Contingency Plan

result in lower levels of trade into the local travel agents, however if the firm wishes to differentiate itself on service they w...

Roobios Tea Case

areas such as concern for health, issues regarding caffeine and other heal drinks such as Yerba mate from South America can be con...

Long Term Objectives for Starbucks

The long term objective is that there will be an increase in this target market without detracting from older consumers and that b...

Alexander the Great’s Successors & Hellenistic Culture

311, Cassander held 13-year-old Alexander IV, Alexander the Greats only surviving heir and his mother captive and he had them both...

Marketing Plan for a New Product; Solar Powered Air Conditioning

due to environmental conditions, in other areas it may be desirable but not essential. Globally there has been seen an increase in...

Trade Practices Act 1974 (Cth)

sure they retain market share by using their market power to get the supplier of a material they sell to sign an exclusive agreeme...

PEFA.COM Case Study

these. For the fishermen in the North, where most of the highest quality fish are located this exposure their catch to a much wide...

Riley's Marketing Case Study

at the time. In the case study submitted by the student, the store initially known as Bud Rileys had been doing well. However, t...

Local Business Marketing

1998). With the shop also on bus routes and having parking outside access is easy. The pictures in the window are changed regularl...

Grandma Tracy's Popcorn and Marketing

are standard items in any kitchen and the product contains nothing that can be described as controversial or questionable. Popped...

Internet Payment Services' Marketing 2

given a great deal of attention. All of business has changed today - some aspects have changed in philosophy; others have been af...

Online Education and Marketing

Successful completion of the program (and therefore awarding of the degree) requires five weeks of study on Dukes Durham, North Ca...

Marketing Strategies for Juice Bars

research; whether that research involve scoping out the competition (which well review later), reading articles in industry public...

A Plan for Branding an East Tennessee TV Station

as The Volunteers, or more commonly, Vols. People across the region take their college sports seriously; the area code for the Kn...

Chemical Company Marketing Case Study

In eleven pages this paper presents a student submitted case study analysis that considers an assessment of a variety of situation...

New Business Planning

in an unsatisfactory solution, or is there a problem in the market due to lack of capacity, meaning that a new company will find d...

Alexander the Great's Artistic and Cultural Innovations

were possible under the enforced peace in the Empire under Alexander. Philosophy had in Alexander a supporter and it flourished. T...

New Athletic Shoes Line Creation

will consist of individuals experienced in these necessary areas: * Marketing and market research; * Product design; * Production ...

Itinerant Ski School Planning

when the weather changes, meaning that the school has the potential to function all year around, even moving countries if required...

Plan for a New Pegasus Airline

amount of funding gives the new airline a greater potential for success. To assure success, the new airline must be well-capitaliz...

Cellular Telephone Services and Optimal Pricing Plans

(i.e., Europe and Japan), competitors are likely to have interest in alliances and be operating with an eye toward globalization. ...