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Essays 1291 - 1320

Marketing and Brand Management at JetBlue

Delta and Ted by United Airlines, both of which are now defunct (Maynard, 2008). In 2002 the airline flew its 5 millionth customer...

Annotated Bibliography for an Assessment of Southwest Airlines

background information and applying a number of theories to explain the way in which the industry operates. This will be useful in...

Should Southwest Airlines Open Another Call Centre in the US, or Should They Offshore Call Centre Services?

working with the Economic Development Foundation and the city of San Antonio in order to find a suitable location. The plan may be...

Is There a Relationship between the Profitability Levels of Airlines and the Practice of Fuel Hedging?

vary, Morrell and Swann (2006) estimates fuel accounts for 15% of an airlines costs, noting it is not only a major cost, but also ...

The Destruction of Native Culture in Australia

of large differences in terms of culture. The view was one of superiority, with the predominantly white immigrants perceiving them...

The Increase in the Minimum Debt for Personal Bankruptcy in Australia

bankruptcy may be made. This may be seen as a change that has helped to bring the law up to date which may be seen by looking at t...

Largest Low-Cost Airline

industry in technologies and practices that will conserve and protect natural resources. 2. Strategic Goals, Mission and Vision ...

Assessing a Potential Investment - Southwest Airlines

customer service (Southwest, 2012). The firm has been highly regarded by investor due to the strong financial results that have be...

Portfolio Calculations

Using a two share portfolio as an example, the paper presents a number of assessments and calculations that are often used by inv...

Security Issues - Airlines and Water Supply Pipes

The writer looks at two different issues where there may be security concerns. In the first section security of airlines and airc...

The ADA, Two Supreme Court Cases

This research paper pertains to 2 Supreme Court cases involved the provisions of the the Americans with Disabilities Act (ADA) of ...

Singapore Airlines Marketing Mix

International companies will market their products or services internationally. The writer examines Singapore Airlines, and consid...

SOUTHWEST AIRLINES AND LABOR NEGOTIATIONS

Discusses Southwest Airlines and its relationship with the labor unions. There are 3 sources listed in the bibliography of this 7-...

Fuel Hedging and Profit

airline operating costs. Increasing costs can have a significant impact on the profitability of a firm; this has been particula...

Corporate Insolvency in Australia - VA and Receivership

Australian insolvency law required updating, in order to avoid position where a firm that faced insolvency was not given a suitabl...

Assessment of Southwest Airlines

Using the RBV Approach The writer looks at Southwest Airlines and their different resources with the aim of assessing their streng...

Oil Prices and Airline Budgets

of hedging and how the airline will fare will depend partly on the type of instrument they use (Flottau & Wall, 2008). This is a g...

The Impact of Corporate Culture on Customer Services - A Proposal for Case Study Research

The writer presents a proposal to assess the link between corporate culture at an airline and the reasons for poor levels of custo...

PROBLEM-SOLVING AT CLASSIC AIRLINES

Provides an overview of problem-solving at the fictitious Classic Airlines. There are 3 sources listed in the bibliography of this...

Examples of Win-Win and Win-Lose Negotiation Strategies

The writer looks at two different approaches which may be adopted when parties negotiate. The two examples discussed are Delta Air...

Directors Duties in Australia - The Influence of the Centro Case

and the Centro Retail Group. In the former $1.5 billion of liabilities which should have been classified as short term liabilities...

SOUTHWEST AIRLINES: AN ENVIRONMENTAL ANALYSIS

in the months following the 9/11 terrorist attacks, for example, people forsook air travel and focused on vacations and travel tha...

SOUTHWEST AIRLINES AND MARKETING

out to the target audience is important, and SWA has relied on a variety of creative ways in which this is done. It advertises a g...

Qantas in the Business Environment

firm allows for an assessment of the power dependencies (Hatch and Cunliffe, 2006). As an international airline Qantas has a wid...

INCENTIVE PLANS AND ORGANIZATIONAL OBJECTIVES

at employees or offer a tangible reward at the end of a given year (typically some kind of catalogue from which employees can choo...

Internal Assessment of Southwest Airlines

move forward it is necessary to look at the company and its position. A useful approach is the resource based view (RBV). With...

How Does Southwest Airlines Compete?

an airline which offered the lowest possible fares and would get people to their desired destinations. The idea was that if could ...

Alignment Southwest Strategy, Mission and Operations

has been trading for more than 40 years, with a business that has expanded to cover much of the US, flying domestic routes and kee...

Primary Research on Hedging

approach to research. The suitability of any research design may be assessed in terms of the viability, robustness and validity of...

Rural Southwest Queensland Australia and Developing a Breast Cancer Screening Program

2002). Finally, the paper notes that there should be an adequate screening test that is "capable of detecting the susceptibility, ...