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Essays 421 - 450

Nokia and Advertising Communications

In this paper consisting of six pages the Nokia advertising strategy as it relates to the mobile telephone market is compared with...

Gateway Inc. and the Application of Sales Management Principles

A few years ago, Gateway introduced "Gateway Country" showrooms where consumers can see and use different products. The objective ...

Financial Case Study of Hasbro

In twelve pages a comprehensive financial case study of Hasbro is provided with the inclusion of balance sheet information and com...

Dell Computer Company's Merits

In five pages this paper discusses the supplier, competitor, and customer merits offered by Dell Computers. There are 4 sources c...

Number 1 Nokia in Telecommunications

In ten pages this paper discusses the cellular phone market and considers Nokia's amazing success and how competitors can maintain...

Overview of the Bloodless 'Glorious Revolution'

In five pages this paper examines the 1688-1689 conflict dubbed the Glorious Revolution to overthrow James II as the discord betwe...

Analyzing the Mail Order Adventurous Trader Bookstore Business

In this paper consisting of eighteen pages the history and SWOT analysis of this mail order bookstore are examined along with the ...

Intel and AMD Marketing Efforts

In twenty pages this paper examines AMD's Athlon microprocessor chip launching and its marketing impact not only on AMD but on its...

Game Theory and Building Supply

In seven pages the game theory is used in an analysis of whether a company should engage in competition with a smaller competitor....

How Advertising Can Be Employed as a Barrier to Market Entry

In this paper consisting of nine pages the ways in which vehicle advertisers can prevent competitors from entering certain lucrati...

Manufacturing Types

product and operations management. However, technology may also be utilized by competitors to better serve customers intended for ...

Business Overview of Delta Airlines

In six pages a company history, innovations, achievements, and financial report of Delta Airlines are provided along with a table ...

Merging with Microsoft

This research paper discusses a hypothetical business and what factors should be considered before making a decision to merge with...

History of the UNIX Computer Operating System

various programs written by many companies to distribute information between multiple computers within the network. This minimize...

Caterpillar Company - Harvard Case Study

recession and a new very high labor contract, Caterpillar lost a considerable amount over the next three years. Komatsu saw their ...

LISTERINE AND COMPETITIVE ANALYSIS

the king of consumer goods, not just in the United States (where it is headquartered) but throughout the world as well. The compan...

iTunes Marketing

and would not consider using any other site other than iTunes due to the high level of brand loyalty. Sarah is in...

Microsoft and Their Diversification Strategy

Devices divisions are examples of this diversification. The level of competitive rivalry will depend on the level of intens...

REFLECTIONS ON PEPSICO V. REDMOND

not to. However, its our belief that the court may have been a little over-anxious about the situation and granted the injunction...

Reviving and Re-launching Wendy's

with highly aggressive firms such as McDonalds and Burger King. Several advertising campaigns filed, including the "Thats Right" a...

McDonald's Pricing

of McDonalds and 20) Analyze the pricing strategies and tactics followed by McDonalds Formerly the undisputed leader in the...

Where did Starbucks Go Wrong?

recent press release he stated that he had a vision 25 years ago, that "that a store can offer a welcoming experience for customer...

Marketing Plan for the World Wildlife Fund

the unsustainable consumption of the worlds natural resources" (WWF, 2008). The goal is to protect the environment by infl...

Huffman Trucking Case Study

maybe one of the first trucking companies to undertake this strategy, which may give them a first mover advantage in terms of the ...

An Advertising Campaign for L'Oreal's Redkin Brand in Australia

15 percent within the first six months as sales to professional headdresses would increase by 10 percent of the same period. The b...

DELL INC. - A MARKETING ANALYSIS

new technology (Lower, 2008). The main products in this industry include computers, monitors, printers, servers, main fram...

Project Management; Critical Success Factors

developed from the Capability Maturity Model (CMM) (Jones, 2000). This model states there are five main stages a project m...

Launching a New Product in International Markets; a Product Plan

It is well known that a number of factors will influence the quality and condition of an individual skin tone. This can include ex...

Google's Entry into the Email Market (Analysis in Question and Answer Format)

p.8). Hotmail was a success, but it would not be completely free for long. In 2002, it began to charge for some services (Hild & M...

The Retail Clothing Industry and the Value Sector

a total of ?48.55 billion in 2007, with the footwear market accounting for ?6.1 billion of sales in the closing market making of t...