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Essays 301 - 330

Clust; Group Buying

market. The company with the first mover advantage was Mercata, however, they followed a slightly different model closer to tradit...

Central Banking in England

later addition to the role of central banks. We may expect with this increase in the number of banks and the increase...

A New FDI Case Study

the US. However holiday patterns where changing, and while a decade ago the focus was on the US and Europe, this market was now ma...

Choosing a Trading Partner

different depreciation polices can distort financial results as can the adoption of IAS 39 if the company uses heading due to the ...

Researching and Writing the Case Study

that background on the particular business be taken prior to relaying the facts of the scenario on which the case is based. The ne...

Creating a Survey Questionnaire

and audiences as to their legitimacy" (p. 179-180). Some of those characteristics are that qualitative research * "Takes place in...

Microsoft Corporation and Organizational Behavior

There is also a great deal of research available on the human resources aspect of Microsoft, and this will definitely help the stu...

Zoopa and Fresh Choice Case Study

In ten pages this student submitted case study examines the Zoopa acquisition by Fresh Choice and the problems involved with other...

Marketing Case Study of First Alert Smoke Detectors

This report presents a marketing case study of First Alert smoke detectors in six pages. Five sources are cited in the bibliograp...

Marketing Case Study of Lancôme

In five pages this paper answers student posed questions pertaining to Lancôme in a consideration of decision making, sales ...

Marketing Case Study of USA Today's Website

that the paper offered in terms on a non subscription was originally meant to be a short term service as they subscribed to the ne...

Sacred and Secular Music: Al Green's Path to God

This 8 page paper gives an overview of the position of both secular and sacred music within the African American Church. This pape...

Marketing Case Study of LRNA

In twelve pages this paper considers the processes of manufacturing products and marketing as they pertain to Land Rover North Ame...

Marketing Case Study of Yahoo!

allowed free access to over 20 million pages of Web site information (Anonymous #2 1), while at the same time, promoting the produ...

Marketing and Management Case Study of The Limited Retailer

In five pages this paper presents a case study of The Limited retail chain in a consideration of its strategic marketing and manag...

Environmental Sensitive Growth Fund Marketing Case Study

unpredictable because it is a growth fund and the market has been rather volatile lately. Also, it embraces environmental products...

Distribution and Marketing Case Study of USA Today

In ten pages this paper examines marketing and distribution systems of USA Today in a case study consisting of ten pages. Five so...

A Lara Croft and Lucozade Marketing Case Study

it is only one of some different variations, all of which may be seen as supporting the main theme of energy, for example Lucozade...

Student Marketing Considerations Case Study

In five pages this paper considers a possible hotel purchase in this student submitted case study featuring various pertinent mark...

Online Marketing Strategy and the Case Study of Reg Vardy

be used to describe the way a company needs to market it product, the four Ps are well known, 4 Ps product, price, promotion and p...

Marketing Case Study of GLT

model. The decision has been made to retain the model of the hard sided case, even though there is a movement towards a frame wi...

Market Cereals Case Study

this industry are noted as being high within the top players in the cereal industry, supporting the idea that this is not a perfec...

A Case Study in Market Research

the identification assessment of potential target markets and preliminary data, qualitative research may be undertaken with a smal...

Student Provided Case Study on Pfizer's Marketing

their herd. This is also where there may be different values. We have seen with the larger business there is a desire to control t...

Comparative Case Study on Strategic Internet Marketing

In six pages this paper compares and contrasts 2 commercial Internet websites in an examination of differences and similarities re...

International Marketing Case Study of FASTI Company

In eight pages the Austrian FASTI company is examined in terms of Asian market expansion problems and opportunities with two speci...

Marketing Case Study of SWA

is so important to this case is because it does not follow a normal path. Vilcassim & Kadiyali (1999) explain that a company react...

Case Study on Internet Marketing

Therefore, our small company may decide to attempt to sell not only nationally, but also internationally. Before the internet the ...

Marketing Case Study: Triviation

This 6 page paper is a case study of a game called Triviation. The writer also discusses marketing strategy. There are 3 sources l...

Marketing Case Study of FARAC

food. Sales will come in two forms, first there is the sale of the actual unit that will transform the ingredients into the meal d...