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Essays 91 - 120

Overview of the Drug Prevacid

In ten pages Prevacid is discussed in a drug overview that includes its strategic marketing, promotion, distribution, pricing, and...

Commercial and Consumer Marketing

In eleven pages communicating marketing messages to consumers either by business to business or commercially are examined in terms...

Guess? Inc. New Marketing Strategy Development

The appeal may have many followers in categories C1 as well as more affluent classes of B and A, as younger individuals may be in ...

Hong Kong Presence of Dell Computers

In twenty pages this paper considers how Dell Computers can develop a strong market presence in Hong Kong, where the economy is ai...

Coleman Property Management Business Plan

St. Louis area for a new property management business to find success. Coleman Property Management will target the higher e...

Enterprise Wide Risk Management

confidence. Enterprise wide risk management is part of a common trend where there is a movement away from risk management that is ...

X- AND Y-THEORY AND LOGISTICS

empowerment and the taking of responsibility. Though it might seem as though these two are at the opposite end of the spectrum, le...

Management Control Systems at Jazeera Airways

quality measures or controls"1. For companies operating in a competitive environment management control systems can be examined ...

Merging Strategy with the Entrepreneurial Mindset

This paper discusses what entrepreneurial thinking and strategic planning are. Are these two approaches to far apart to work toget...

Case Study of THL in 2004

economy (Akoorie and Scott-Kennel, 2005). Industry has this level of interest is likely to receive a degree of political support. ...

Strategic Partnerships

dangers, such as the loss of competitive advantage though the transfer of knowledge or costs that can increase beyond the benefits...

The Use of Channel Marketing

nor are they going to share tricks of the trade with other distributors of the same company. Going back to our newspaper...

Case Study of Evans Shampoo

well as lenders and creditors. Increased sales will result in increase inputs, decreases sales may have an impact on the levels o...

Strategic Campaigns in World War Two

North Africa - Operation TORCH: TORCH represents the first combined Allied action of the war, when British and American troops lan...

Case Study of Oscar Mayer

people at the OM company are not sure if the investment of capital resources is necessarily worth the time and trouble it takes to...

Strategy and SWOT Analysis of Harley Davidson

reduced. However, there are also a number of weaknesses. Weaknesses; The company has a good reputation, but it is also operating ...

Question Five in a Reebok Analysis

In ten pages this paper examines Reebok International's weaknesses and strategic implementation problems....

Information Management

was not the responsibility of a single person. At most there would be network with an IT manager. With increasing levels of inform...

Marketing Basics

will increase the revenue overall. In order to assess the optimum price level market research should be conducted with the red con...

Marketing Theory Basics

In six pages a discussion of some basic marketing theories include brand, pricing, packaging, distribution, promotion, and consume...

Basic Principles of Production Management

This paper consists of five pages and provides a production management overview as well as a discussion of its basic principles. ...

Apple; Marketing and Position

on of the target groups for the iPod, she like to listen to music on the go and wants to have up to date fashionable items. The iP...

Theory-Driven Praxis—Personal Framework

Domain concepts Health: The traditional understanding of "health" is that is the absence of illness and/or injury. However, for ...

Change Management Models

to the collective knowledge and skills of employees (Cellars, 2009). The strengths of the 7-S Model include its applicability to ...

Identifying Problems in Consulting

that these "front line" employees often have accurate knowledge that management failed to recognize or use. Today the astute know...

Classical Organization Theory and Scientific Management, and the Principles of Standardization, Efficiency, and Rationality

put management in control, designing, using scientifically measured studies these, the most efficient work methods and then organi...

Theorists and Course Setting Management

the late 1950s and co-founded Scientific Methods, a consultancy business, in 1961 (Scientific Methods, 1998). Dr. Blake institute...

Evolution of TQM

TQM as a failure; some of those managing to implement the underlying philosophy as well as the techniques - Corning, Xerox, Motoro...

Storage and Search Options of Database Management Systems

In sixteen pages database management systems are examined in terms of their various factors along with C++ visual basic significan...

Sony Corporation - Organizational Analysis

2008). The company continued to grow and expand globally and consistently produced new and innovative products to its inventory (S...