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Essays 271 - 300

Case Study - A Casino Changing its' Target Market

offering and without advantages such as location the firm may have found it difficult to attract sufficient customers away from th...

How to Market a New Wireless Payment Service to Small Businesses

as a value proposition. The goals include the gaining of 10,000 service contracts by the end of the first year and revenues of $2 ...

Advertising and Marketing in Health Care

care, however, is relatively new. When other industries were revamping their marketing strategies, the health care industry maint...

Marketing at Southwest

target market profile is reflected in the way that the organization prices and markets its product. The secondary market or leisur...

A Synthesis of Psychological and Economic Behavior Models

theory refers to the study of how individuals choose to act within a group context; unilateral pursuit of self-interests has prove...

Do Genes or Environment Determine Crime

Theories abound as to why people commit crime. One of these theories purports...

Applied Behavior Analysis and Autism

family (Meadan, Halle & Ebata, 2010). This stress can lead to poor health, anxiety, depression, and marital discord (Meadan, Halle...

Real Time Speech to Speech Translation Devices

10.8% per annum (Romaine and Rishardson, 2009). At the current time the majority of the industry revenues for the global top 30 t...

The Approach of Multinational Corporations to the Ethical and Social Responsibilities

and ethical responsibilities due to their position of influence; they are able to influence markets, suppliers and in some cases m...

Disruptive Behavior and Behavioral Interventions

reinforcer because a negative or unpleasant condition is avoided or stopped as a consequence of the behavior. A good example is ...

Arguing the Position of the Outsider

blinker when he pulled over, exacerbating the police officers agitation over the event. John, not suspecting a problem, took ou...

Avoiding Restraint and Seclusion

design. It is "not grounded in research that supports the therapeutic efficacy of this intervention, but upon the observation tha...

Marketing In Tourism

pleasure, holiday visiting to family and friends, college breaks, group trips, religious trips, educational trips and so on. Bryme...

Are Criminals Made Or Born?

the head, cheekbones and jaws which were enlarged, lips that protruded and abnormal teeth along with dark skin (Jones, 2006; Willi...

Mass Customization and Marketing Questions

of cable channels over the years has allowed television viewers to choose channels more in keeping with their tastes. As a broadc...

Global Marketing of Gordon's Gin

The approach may vary, with a totally standardised approach, all marketing and advertising the same with a single campaign. If a c...

Questions on Personal Sales and Marketing

One author quite aptly summarizes the changes that have occurred at Lowes over the past decade: "Lowes, a retailer once destined ...

An Age Old Behavioral Controversy

The writer examines material on the discussion of whether or not human behavior is motivated by environment or upbringing, and con...

A Marketing Campaign to Promote Tasmania as a Tourist Destination

is going to be that of soft eco tourism. This is a viable growth market. Eco tourism, in general terms is perceived as a form of t...

Concepts and Terms Used in the Study of Organizational Behavior

will embody the aspects such as morals, ethics and the use of tools such as empowerment (Veiga, 1993). This will be reflected in t...

Marketing at Adidas

created. When looking at the way Adidas approaches marketing there is a high level of reliance placed n the brand logo, this is se...

Proposal for a New WWF Marketing Campaign

The service will be promoted through a strategic alliance with a television channel that has the same target market; such as Natio...

The Importance and Influence of Group Performance on Organizational Behavior

subconscious as well as the conscious mind in order to influence the group. While it is possible the charismatic leader may also b...

Spend Less, Live Better - Marketing at Wal-Mart

in small and large ways that can enrich life, from showing a family going on holiday with the money saved to a woman buying ice cr...

A Marketing Plan for Guru Beer

for the US market so the marketing message that is developed is aligned with the way that the product will be positioned within th...

Defining Physiological Psychology

Banduras (1986) theory also addresses gender issues and how they span a significant range of behavioral concerns based upon perfor...

Assessing McDonalds Marketing Communications in an Ethical Context

from website visitors that sign up to receive the emails. The high level of integration and effective nature of a unified message ...

iPhone Marketing

more innovation that relates to the purpose of the brand (Striefler, 2010). * Think 365 rather than 360, which is about communicat...

Factors Affecting Human Behavior

issue, concern or problem (Van Wagner 2010). There area strict codes of conduct regarding any research in the field of psychology...

Potential Marketing for a Flying Car

the last column of the table. There is the potential for cross over oin some fo these target markets. 1. Business travellers, hig...