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Essays 331 - 360

Marketing of Coca-Cola

The marketing strategy of Coca-Cola may have changed several times though the different campaigns, but the message and strategy ha...

International Expansion for Drambuie

be considered, we will use the example of Drambuie1. Drambuie is a whisky liqueur produced in Scotland, as such any target market ...

The 4 P's of the iPad Marketing Mix

has developed a strong competitive advantage for innovation and stylish design, which is further supported by the way marketing pr...

Developing A New Branding Strategy for A Fashion Firm

will help to realize this goal and help to ensure that the brand image is that which will appeal to the target market. 1. Introdu...

Five Models of Personality as it Relates to Health

most advantageously. Neither is there any consistency in the types of personality and coping responses that least effectively dea...

Maxis and the Malaysian Telecommunications Market

telecommunications services in Malaysia is competitive, the dominant provide is Telekom Malaysia, the government controlled operat...

Marketing Plan for Grand Optics

for the products under the brand. The marketing will focus on differentiation with the use of both aspiration and association mark...

“Chimpanzee Politics” and Human Behavior

because the Founders understood that "oppression ... occurs when those in power control the law for their own purposes" (Wolff). T...

Human Behavior and “Chimpanzee Politics”

because the Founders understood that "oppression ... occurs when those in power control the law for their own purposes" (Wolff). T...

Hansa Pilsner Case Study; Marketing Questions

address issues such as the markets failure to understand exactly what a pilsner beer was, these meant consumers did not have a rea...

Urban Black Male Adolescents

families often have little access to health care services (Bauman, Silver and Stein, 2006). In many cases, access is provided thro...

Nintendo Wii; Marketing Objectives and Target Markets

dominance over the interactive gaming market. When looking at the marketing objectives for their Wii a similar pattern to t...

Marketing In Tourism

pleasure, holiday visiting to family and friends, college breaks, group trips, religious trips, educational trips and so on. Bryme...

The Biological Bases of Behavior

parents have a heightened probability of developing alcoholism than do children of nonalcoholic parents (Grucza and Bierut 172). ...

Cognitive Behavior Therapy

could impede therapeutic progress (Martin, 2007). Beck decided it was essential to be able to identify and discuss these automati...

Abnormal Behavior And Psychpathology

of abnormal behavior. Recognition and treatment of mental illness has undergone a tremendous metamorphosis over the past three ce...

Four Disciplines That Influence Organizational Behavior

concepts of the two other fields of study (Katzenstein, 2007). One area of investigation in this field is how to being about accep...

Psychological Theories

2003). Since the Gestalt therapist limits this sort of interpretation, this facilitates meeting the needs of clients who have cult...

McDonalds in Ireland

marketing objectives, target marketing and the marketing mix along with the use of models such as the BCG matrix, Porters Five For...

Naturalistic Observations

Observing people in their natural environment is an important exercise for psychologists. It is in this environment, one observes ...

Person vs. Environment Debate, Behavior Influences

This paper presents the writer/tutor's opinion that neither personal nor environment factors are fully responsible for shaping hum...

Persuasive Strategies

This essay explains how the writer intends to persuade family members to eat only organic foods. The ‘campaign’ will include justi...

Proposal for the Marketing of a Driverless Car

Marketing a new product presents a number of challenges, including establishing the new market. The writer uses the example of a d...

An Ethical Consideration of the Drug Companies

Drug companies are often criticized for unethical behavior. The writer considers the pharmaceutical companies from an ethical per...

Risk Behaviors and Adolescents - A Talk

address the topic of how you, as adolescents, can recognize when youre being tempted to engage in risky behaviors, and decide whet...

Organizational Behavior and Management

In a paper of sixteen pages, the writer looks at organizational behavior. The most important aspects of organizational behavior ar...

Ethical Requirements of a Financial Planner, a Case Study

placed the phone call. While this was an honest enough error, he handled the situation poorly. That having been said, he should ha...

Behavioral and Psychoanalytical Theories of Sigmund Freud

Freuds new outlook at behavior as a possible cause and its analysis as a way to treat "abnormal" behavior was different than many ...

Marketing and IKEA North America L.L.C.

Evergreen State Society, 1998). The former is a much broader term that covers the entire marketing environment (The Evergreen Stat...

Advertising Results by BT Broadband

BT Broadband would have significantly less ability to successfully market their wares. However, there are guidelines even for suc...