YOU WERE LOOKING FOR :Benchmarking The Classic Airlines Case Study
Essays 271 - 300
fly, thereby saving time and energy they would have to expend to drive for three or four hours (Robinson, 2000). Organizational a...
genius; keeping them, however, is often a much more difficult equation. "We market ourselves based on the personality and spirit ...
mental or neurological difficulties such as alcoholism, epilepsy, heart attack or chronic heart disease, diabetes or other debilit...
in the operating revenue per ASM of 7.6 percent (Phillips, 2003). the operating costs per available seat mile (CASM) also increase...
directly a result of political and global changes in addition to the usual industry factors of competition, customer satisfaction,...
quality measures or controls"1. For companies operating in a competitive environment management control systems can be examined ...
nuts and drinks instead) and even a change in clothing. Rather than uniforms, SWA attendants and pilots dress casually, in polo sh...
establish policy guidelines. In the administration of medication, "processes have been virtually ignored in the search for EBP" (...
the lowest available airfare and instead fill the more expensive seats first, then the cheapest fares are released. This obviously...
and measurable results" (EHCS, 2002). Defining this further, there are three major phases when it comes to strategic management: d...
The writer looks at the airline industry in 2007/8, and assessed the main drivers and success factors. JetBlue is assessed using ...
Wireless and mobile devices have become part of everyone's life even if they do not own a smart phone. This paper defines these te...
the same segment, flying many of the same, or similar routes. Examining these two companies demonstrates the way that they are com...
which bills itself as no-frills, but with frequent flights to various locations. SWA earned its fame for being a "fun" airline and...
seen as a maturing industry, and can intensify competition among the largest remaining firms (Hooley et al.,, 2007). The airline i...
areas where in double digits. The marketing plan is to increase revnue and passenger numbers flying from the US to Singapore. The ...
to a destination (though there may be two or three changes in the meantime) rather than to a major city "hub," which then branches...
the way for the 1993 partnership between Northwest Airlines and KLM Royal Dutch Airlines and the Open Skies agreements were extend...
a positive impact in terms of supporting or even creating a competitive advantage (Huczynski and Buchanan, 2007). There is a gre...
rather than predominantly reactive to market forces influencing prices (Dognais, 2010). Marketing in terms of promotion and abil...
even if airlines are leased tends to be high (Belobaba et al, 2009). The high level of concentration and use of existing brands al...
of hedging and how the airline will fare will depend partly on the type of instrument they use (Flottau & Wall, 2008). This is a g...
reviewing some of the important issues in the literature which have guiding the way that the data was collected and analyzed. Foll...
in place for some time. 2. Introduction Southwest Airlines is the largest and arguably one of the most successful US domestic ai...
strategic choices and how it is aligned with the vision and mission statements. 2. The Strategy of Southwest Airlines Michael P...
of US airlines, supported by an efficient operating model with aircraft turned round quickly to maximise the revenue generating ti...
The writer looks at the way an airline may choose a celebrity for an endorsement marketing campaign. The example of Singapore Airl...
need to have a great deal of specific knowledge (Bureau of Labor Statistics, 2007). Some pilots are recruited from the military fo...
will be a disproportional increase in demand, increasing the overall revenues. In the last few decades there has been an increas...
industry. There are five general risk categories: safety risks, strategic risks, hazard risks, financial risks and operational ris...