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Childs (1972) it is the leader, in the form of the CEO that is responsible for making the strategic choices within an organization...

that provide this route on a direct basis; British Airways, Virgin Atlantic and American Airlines. Other airlines, such as KLM and...

Southwest is one of the US airline success stories, at a time when there is consolidation the airline industry Southwest may have ...

value for passengers with low process, a model that had been successfully developed by Southwest in the US. The costs are kept as...

offering a range of travel services ands other complimentary services, which helps to support the sale of airline tickets as well ...

nuts and drinks instead) and even a change in clothing. Rather than uniforms, SWA attendants and pilots dress casually, in polo sh...

program. Continental does, however, face other issues when it comes to recruitment and retention. One is the continuation ...

and measurable results" (EHCS, 2002). Defining this further, there are three major phases when it comes to strategic management: d...

the lowest available airfare and instead fill the more expensive seats first, then the cheapest fares are released. This obviously...

directly a result of political and global changes in addition to the usual industry factors of competition, customer satisfaction,...

fly, thereby saving time and energy they would have to expend to drive for three or four hours (Robinson, 2000). Organizational a...

genius; keeping them, however, is often a much more difficult equation. "We market ourselves based on the personality and spirit ...

in the operating revenue per ASM of 7.6 percent (Phillips, 2003). the operating costs per available seat mile (CASM) also increase...

mental or neurological difficulties such as alcoholism, epilepsy, heart attack or chronic heart disease, diabetes or other debilit...

(Howells and Bain, 2007). Forwards Forwards are the oldest and perhaps the simplest type of derivative. The contract consists of ...

firm are not subject to the same competitive pressures as the post acquisition company would become the largest single wireless pr...

years (if any) has fuel hedging taken place (classified by the maturely date of the hedge tool), and what percentage of fuel was h...

to pull itself out of the mire that constitutes the greatest economic recession since the fabled stock market crash of 1929, nearl...

to the US (Virgin Blue, 2010) When assessing the companies strategy and the way that they undertake strategic planning there can...

to the airlines: they have to buy the fuel at the agreed upon rate regardless of what happens to the actual market value of fuel. ...

in terms of the bottom line of profit has long been proven inadequate. Todays business professional knows instead that the cultiva...

that the organization can ensure that they continue to purchase fuel at the current rate, even if the actual market value of the c...

target market profile is reflected in the way that the organization prices and markets its product. The secondary market or leisur...

things through the Southwest Way: A warrior spirit, a servants heart and a fun-LUVing attitude (LUV is the stock symbol under whic...

being difficult for the entire airline industry. The International Air Transport Association projected in 2007 that the 2008 perfo...

are empowered to help the customers. The main aim is for the call center operatives so solve the customers problems. This aim is t...

Were able to pry a little more from the companys recent annual report, which dedicates a great deal of copy to employees (providin...

The company furthermore is "no-frills" (meaning no meals or snacks on board) and a no-assigned seats policy, which helps the carri...

theory with grand theoretical systems, when talking of psychology cites psychoanalysis and behavorism as grand theories. Here ther...

difficulties, the 2001 figures were poor, the operating margin was -11.5% and the 2002 figure was a lower loss at -9.8% the twelve...