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Essays 511 - 540

The Use of Marketing Strategies in China

The current status of media in this country is developing at a very rapid rate, indeed, the government are taking measures to rest...

Communications and Technology

on the other hand, are also good for long-distance conversations (almost anywhere and any time), and again, if you want to get inf...

Marketing and Advertising in the Media

marketing as these are my preferred brands. The advertisements of this type may not be the trigger of the initial desire for these...

Causes and Effects of Violence in Schools

to violent acts in the news and other programming content. Television is not alone in this respect, however. Newspapers and even...

21st Century Terrorism

or was considered newsworthy--it blew the Gary Condit scandal off the map--the media coverage was unrelenting. It went on for days...

Conflicts and Causes in Cote D'Ivoire and Sudan's Darfur Region

there is in fact no valid justification. Despite the fault of the typical student in not staying abreast of their world,...

Crest Whitening Strips Proposed Advertisement Campaign

to fill the gap in terms of creating a brighter smile. What is interesting to note about toothpaste, however, is that its one of t...

Media, Sexism, and Racism

male, larger than average with a sports jacket. Further forward is anther stereotype image, the black man with gold chains and a...

Interactive Marketing's Value

taking place at the same time to discourage attention. Other forms of marketing such as direct mail and internet marketing have fe...

Enron and Ethics of the Media

see fit, in spite of how their selfish actions may cause harm or damage to others. Indeed, this is precisely the essence of socia...

Communication Skills of Laura Bush

White House Correspondents Association held its annual dinner, and the First Lady "brought down the house" with a "string of withe...

Media and Ethnicity

of the white mans world, the world that first created the news in the United States. The reporter, for example, no matter what rac...

Gender and Portrayal by the Media

to see such subjects as homosexuality, bisexuality, transvestitism, and transgenderism. These are concepts that run counter to ou...

Using Mass Media to Argue for Gun Control

incidence of fire breaking out during operations. In one of ABCs 20/20 episodes in 1998, the audience was cautioned that this ha...

Adolescents and Crime

possibilities; and other issues. They also dont seem to understand that older people were once young, and therefore understand th...

Comparing Two Articles Regarding Africa and the AIDS Epidemic

population, but they are taking a hands-on approach to fighting "against the scourge" (Bayingana). According to Dr. Agnes Binagwa...

Choice and Media Planning

campaign proved that advertising on bus shelters only was an effective way advertising. This tells us not only that the medium of ...

Power Shift from Media Owner to Attention Owner

limited for example, just because Miramax has been banned form the distribution not prevented people viewing the film. However e...

Small to Medium Sized Entermprise Marketing and Communication

an open door policy. However, there have also been problems. With a small company, as many of the processes are less formalised....

Racial Profiling and Media Coverage

that authorities should consider what occurred during the summer of 2001 when "Phoenix FBI agent Kenneth Williams urged his superi...

Strategies in the 2004 Presidential Campaign

and many of his henchmen. The Presidents campaign has also pointed to the strides in Medicare prescription coverage. The basic s...

Which is First, the Media or the News?

federal policies. Ben Bagdkian speaks of a media monopoly in this country. He states that "Aided by the digital revolution and t...

News as Influenced by Journalists

include "the extent and nature of news editing, framing of news stories, news value, newsworthiness, watchdog journalism, and trus...

A John Kerry Presidential Campaign Assessment

speech. Of course, the American military involvement in Iraq remains a lightning rod of controversy and conflicting opinions. Al...

Beauty, Consumption and Habits of Thought

If we look at the way that conspicuous consumption today and in the past there is still an element of class differentiation in the...

Amend the Constitution to Ban Gay Marriage

It could be said that the ban, as well, could likely violate the concept of equality, which is also implied in the Constitution (T...

Simulation on Critical Thinking

is not a new concept. It is actually one which dates from ancient times but with the speed with which information can be passed t...

Impact of the News Questionnaire

The questionnaire provided in the Appendix relates to the issue of news bias and the reporting surrounding the events of September...

Media Depiction of Jennifer Aniston

the media attention on Jennifer Aniston is focused on her role as Rachel in the television show Friends, and her relationship with...

Communications Theory and Media Change

but which are also "cumulative and significant" (Chandler, 1995). According to cultivation theory analysts, television viewing p...