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Essays 451 - 480

Overview of Liz Claiborne, Incorporated

In ten pages this essay presents an overview of the history, 1993 corporate catastrophe and subsequent recovery, SWOT analyses of ...

Phillip Morris Marketing Audit

In twelve pages this paper presents a Phillip Morris company marketing audit in an examination that includes such topics of discus...

General Business Internal Structure of PepsiCo Inc.

In eight pages this paper discusses PepsiCo's internal structure in a general overview that discusses competitive emphasis, polici...

Pure Competition and Monopoly as Industry Influences

their entrance will be completely blocked (Thompson, 1998). There will also be a high degree of asymmetry of information in this m...

United Kingdom Marketing of IKEA

had entered was one very different form the home markets and in years before the brand had become known as a young brand, but did ...

Low Cost Airline EasyJet

the next decade this is likely to increase to between 12% and 15% of all passenger traffic (BBC News, 2002, IATA, 1998). The ...

The Carnival Cruise Line

not have a vision statement, however, according to their annual report they do have the aim of being the best known brand for crui...

Ecommerce Business Strategies

not those finished products end up going into other goods) (Lee, 2001). But in the digital marketplace, X represents data or infor...

Case Study of Japan's Komatsu Limited

such as the "F and F" project - Futures and Frontiers. Through this project, the company asked all employees to contribute ideas a...

'Local' Global Organization Shell Oil

are continually learning how to learn together" (p. 3). The five disciplines he identifies are those which are the building block...

Travel Agency Strategy

more direct access to the holiday providers and flight companies though the internet. The main sector of the travel agents busines...

United Kingdom's Marks and Spencer Group PLC

or criticisms regarding quality when 90 percent of its products were made in the U.K. but by the time only 65 percent were made in...

Medical and Consumer Company Johnson and Johnson

story that demonstrates how J&J put ethical theory into actual practice was the Tylenol story from the early 1980s. At tha...

Business Studies' Project Reflective Learning Document

In twenty four pages this business studies' project's reflective learning document includes learning theories such as those by Lew...

Confectionary Aspects of Nestle

be lunched in September 2005 called Baci, which will be backed by a ?28 million marketing campaign over three years (Grocer, 2004)...

Analysis of Vermont Teddy Bear Company

Vermont Teddy Bears largest competitor, according to Hoovers is 1-800-FLOWERS, an internet seller of gifts that compete directly w...

Strategic Changes, the Market, and Swatch

companies into more differentiated, more narrow niche markets. Basically, in this latter regard, globalization was creating proble...

Case Study of Guajilote Cooperative

to use a resource that is increasing in value. There are few supplies of mahogany due to its rarity. This is a legitimate source t...

Harris, Customer Service Management, and Making the Customer 'King'

The strategic plan feeds directly from the motto. The first step is to identify the needs of the customers. Initial input from pha...

Global Business and Teamwork

"highly successful organizations optimize their potential by capitalizing on the synergies of effective work groups" (2001). Par...

Business Theory and Models in a Reflective Learning Document

to make sure there is a solid foundation for any information used. Triangulation is a methodology often used in research to ensure...

The California Family Rights Act and Economic Issues

places a greater burden on businesses in todays environment than it did in years past before the great downsizing waves that swept...

Operations Management Concepts

cost leader in either the industry, or just the relevant segment of the industry. In each industry or segment only one company may...

Student Supplied Case Study on PRODEM FFP Banking Services in Bolivia

in the long term, and with the development of equipment that is much lower costing than that of competitors, for example the $18,0...

Cellular Telephone Services and Optimal Pricing Plans

(i.e., Europe and Japan), competitors are likely to have interest in alliances and be operating with an eye toward globalization. ...

Internet Banking and Value

third make use of internet banking services. This can be placed in the sector of remote banking, where when added together with te...

Political Competition Edges and Corporations

corporations to one degree or another have favorable relationships with government and this, to an extent, secures them future opp...

Enhancing Customer Value

paper we will be applying the theory to a supposed service company that is a strategic business unit of a larger company. 3. Anal...

Case Study of the Carl Zeiss Company

have been an attractive choice, not only due to their knowledge, but also their location in a different part of Europe, benefiting...

Japan and Germany's Human Resource Management Policies

right to reward tenacity over productivity and performance. Right or not, pay based on seniority was the standard in each of the ...