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3 Corporate Marketing Questions Answered

differences and similarities do you see between domestic marketing and international marketing at Encyclopedia Britannica Inc.? ...

Corporate Theories of Modigliani and Miller

"accounting numbers" is relevant. According to M-M, the company should disregard the "numbers" and instead look at the ways in whi...

Definiig Corporate Social Responsibility and Citizenship

taken away from them (Mallen Baker, 2003). When companies decide to commit valuable resources outside of striving for a profit, th...

Protecting the Public Following Enron and Arthur Andersen Corporate Debacles

who led others astray" (Booth and Fowler 52). Enron spiraled into bankruptcy because Arthur Anderson notified Enrons offic...

Theories of Corporate Responsibility

is a theory that a student writing on this subject should certainly explore. Central to utilitarianism is the premise that it ...

A Corporate Morality Case Study

the company as well as its profitability is important to him. Ellis will likely want to go for the deal but the situation does get...

Increased Corporate Governance Effects Assessed

the long term. A third hypothesis is that these sustainably-minded organizations outperform non-Index firms over the long t...

Social Responsibility in the Corporate World

they are engaging in partnerships for community development all over the world, and they are increasingly taking a holistic approa...

Indonesia, Argentina, and Australia Corporate Leadership Perceptions

Lewis (1996) reports that Asians typically will consider the past as well as the future in assessing the worth of a potential alli...

Tough Economic Times and Corporate Ethics

(2002). Although that is the case, there is still at least some attention to the feelings and needs of employees and a bit more re...

Corporate Misconduct and the Prosecution of Lower Level Employees

and responsibilities as the arbitrators of ethical business behavior. According to Banerjee, Cronan, and Jones (1998), when employ...

Corporate Comparison of Microsoft and Kodak

other areas. Keeping this in mind, one would automatically surmise that without effective leadership, organizational performance ...

Corporate America and Ethics

that these legal requirements have ethical and moral implications. For example, the tobacco industry is being sued not because it ...

Corporate Motivational Plan Creation and Implementation

will also prompt traditional upswings in sales and market share, so they can also strengthen productivity as well as quality and...

Types of Corporate Ownership

in the UK, may be seen as making a profit, with many associated uses of brand name (Manchester United, 2002). However, this is unu...

Corporate America Communications and Cultural Diversity

but they have not achieved the goals of providing an atmosphere that truly fosters communication. There has been a great deal of ...

Corporate Succession Planning

prepared and groomed leaders to take over a companys key executive positions (Leibman et al, 1996). This focuses on selecting tale...

Corporate Strategy of the Coca Cola Company

only a decade ago. Changes were apparent even then, but few understood the breadth of change that would be taking place. T...

Corporate Conspiracy of 'Junk Food'

had a disease, there would be a widespread and enthusiastic campaign to find a cure. However, because obesity is not considered a ...

Global Corporate Identity of Nike

was tied to Asia (Labich and Carvell, 1995). Early in the companys history, Knight and a group of ex-athletes he had hired as top ...

Contemporary Corporate Sector and Social Responsibility

there is any further responsibility save that of the owners of the business (Chryssides et a, 1999, (Dobson, 1999). This argument ...

The Use of Utilitarianism in Corporate America

This 8 page paper explains the theories of both Bentham and Mill, and argues that corporate America should embrace a mild form of ...

A Corporate Productivity Audit Analysis

eight sections of the audit were addressed in the productivity audit with the following findings: Policy: The depiction of the co...

Singapore and Enhanced Corporate Governance for Enterprise

lifes savings - an SME has less to lose - but financial mismanagement, lack of transparency and lack of auditor integrity can have...

Computer Security and Internal Corporate Hacking

dissatisfaction with administrative policies. It might be a reaction against a proposed merger that threatens job security throug...

Corporate Governance and Organizational Change

The Problem There is nothing new about corporate sleight of hand. It was the same force that was...

Corporate Ethics

be the first motive. The purpose of this paper is to examine the concept of corporate ethics, to provide examples of such e...

Corporate Spying and Accounting Issues

This paper will discuss what corporate spying is, how it is conducted, and how accounting departments can be targets of corporate ...

London Corporate Expansion to Jamaica

not easy to market to Jamaicans. In fact, Kingston is earmarked for redevelopment (Cope, 2001). Companies who are successful build...

Corporate Greed and its Psychosocial Effects

life savings and retirement plans of countless employees who had worked hard to save their funds - but because of corporate greed,...