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employee had been employed with the company for 22 years. In 1982, however, the bubble began to burst. The world went into a ser...

more direct access to the holiday providers and flight companies though the internet. The main sector of the travel agents busines...

way to enter the Japanese market (Endo, DATE?). There are many reasons for this (Endo, DATE?). Domestic partner is familiar with l...

range of reputable sources. These can be used to frame and explain the results that are obtained from primary research. It is also...

appreciate highly differentiated high-quality gourmet food. This may be seen as a niche market, making a mass-market strategy, suc...

also limit the type of marketing that can take place. Marketing for a single organisation may be very difficult, especially where ...

sold over ten million of the "technologically advanced" and most importantly, stylish watches throughout the world between 1984 an...

develop and respond in a more effective manner to the changing needs of the consumers. This enables Dell to control the entire val...

subcompact models. Regulations existed for fuel economy and safety. Ford itself had concerns about the placement of the gas tank ...

the latter 1980s and the 1990s, mainly through acquisitions (Podolny and Roberts, 1999). What also helped was liberalization of fo...

"With an average daily turnover in traditional global foreign exchange instruments of $1.5 trillion in April 1998, up from $1.2 tr...

as a database, these may also be integrated in with other programmes. For example, Excel is easily used with other Microsoft offic...

required for the care of feed cattle, it does not possess the marketing knowledge necessary to win over a lukewarm consumer base. ...

their status as an instructor in the industry, this may be undertaken with a company of the certification of the relevant professi...

existing knowledge or memories that they already have regarding the product (Hadjimarcou et al, 1999). They may remember that a pa...

One main product introduced by Rohm and Haas was known as the biocide Kathon886 MW (K886), a liquid that was a primary maintenance...

of focusing on geography, products and services (ADWEEK, 2000). Kliatchko commented that Integrated Marketing Communications has ...

and not for such things as campground maintenance, campground improvements, etc. However, that word did not get passed clearly to ...

This paper examines the elements that led to the NASDAQ market failure in New York. The author also provides a case study of Amaz...

The writer uses a case study to analyze the People Express airline and the way in which they utilize employees. The writer argues ...

In five pages this paper considers the example of Brussels in a case study of how to develop a city marketing plan with various re...

In six pages this student submitted case study considers a hotel purchase by an experienced couple who are pursuing market strateg...

In twenty five pages Ireland's recent economic changes and the impact they have had on its retail sector are examined in terms of ...

In five pages this British beef market case study discusses changes in supply and demand from an economics perspective. One sourc...

In seven pages this company is considered in a case study that considers its past, its acquisition by Spiegel, and evaluates its m...

In five pages this report considers a student submitted case study regarding export markets for reconditioned tractors and future ...

Three case studies are explored, all relating to business issues. One case examines the tobacco industry, and the other cases addr...

In eleven pages this paper compares business and consumer marketing in a consideration of similarities and differences with a Cari...

financial matters and related issues. Amblers research indicates that "on average, boards spend 90 per cent of their time discuss...

In six pages this paper examines multinational enterprising in a case study of Wal Mart's entry into the Mexican market. Seven so...