SEARCH RESULTS

YOU WERE LOOKING FOR :Book Review of Theodore Levitts The Marketing Imagination

Essays 121 - 150

BMW; A Research Proposal

the different strategies that BMW has adopted the question remains, why have they been unable to break their market constraints an...

Bennett: "The Book of Virtues"

responsibility; friendship; work; courage; perseverance; honesty; loyalty; and faith" (Muehlenberg, 1999). Bennett uses a number o...

The Alchemist by Coehlo

kill him; but most of all he fears that he will not find his treasure-this might all be for nothing (Coehlo, 1995, p. 130). The A...

Marketing Communications and Public Relations as a Gauge

In twenty five pages this paper discusses how public relations is involved in marketing and how it can actually be used to gauge m...

Biography of Paul by J. Albert Harrill

This book review is on Paul the Apostle, His Life and Legacy in Their Roman Context by J. Albert Harrill. This unusual biography f...

Blood Passion by Scott Martelle

This book review focuses on Scott Martell's "Blood Passion: The Ludlow Massacre and Class War in the American West," which descri...

The Century of the Detective by Jurgen Thorwald

This book review is on "The Century of the Detective," a classic text by Jurgen Thorwald. The writer presents an overall view of t...

Cry of the Urban Poor by Viv Grigg

This book review is on Viv Grigg's Cry of the Urban Poor, which relates the author's experiences living and ministering to the urb...

The Scandal of the Evangelical Conscience by Ronald Sider

This book review pertain to Ronald Sider's The Scandal of Evangelical Conscience, which discusses the discrepancies between belief...

Common Sense Economics by Gwartney et al.

This book review is on Common Sense Economics: What Everyone Should Know About Wealth and Prosperity by James D. Gwartney and his ...

I and Thou by Martin Buber

This book review is on Martin Buber's "I and Thou." The writer explains Buber's arguments and position and recommends reading the...

"Mama Might Be Better Off Dead," A Book Review

This essay offers a book review of Linda K. Abraham's book "Mama Might Be Better Off Dead: The Failure of Urban of Urban Heath Car...

Anne Moody's 1968 Memoir

Anne Moody was raised in the rural South where she suffered extreme racism throughout school and beyond. She was a very active mem...

Midnight Rising, Tony Horwitz

This book reviews pertains to Tony Horwitz's text "Midnight Rising, John Brown and the raid that sparked the Civil War," which des...

Going to Law School by Harry Castleman and Christopher Niewoehner

In five pages this report reviews the book's first few chapters in order to examine what valuable personality characteristics a la...

Past and Present American Negro Dilemma According to Dr. Martin Luther King

In eight pages this essay considers Dr. King's Where Do We Go From Here Chaos or Community? and compares the conditions to 30 yea...

The D. Keightly Book Shang & Zhou Dynasties An Historical Examination

The writer reviews the D. Keightly book Shang & Zhou Dynasties, which provides an analysis of the Chinese civilization includi...

Jesus, CEO, Using Ancient Wisdom for Visionary Leadership

The writer reviews the Laurie Beth Jones book Jesus, CEO, which gives business advice based on the leadership techniques demonstra...

Stephen Ambrose The Triumph of a Politician

The writer reviews the Stephen Ambrose book The Triumph of a Politician, which regards Richard Nixon as an effective political lea...

An Overview of 2 Corinthians

you know the depth of my love for you." Other scholars believe 2 Corinthians is actually a fourth letter that Paul wrote to them (...

Biographies of Charles Dickens

Several biographies are compared and contrasted in this essay that focuses on two books. An additional book is also reviewed in th...

Reviewing Rhetoric in William Wilson's The Truly Disadvantaged

In this five page review the book's content, language use and organization as ways of establishing credibility are analyzed. Thi...

John Galtung/Theory and Methods of Social Research

located outside the social scientist himself, and we shall follow this tradition" (Galtung 9). As this indicates, Galtung does not...

A Review of Getting to Yes Negotiating Agreement Without Giving In

A 5 page review of the the book Getting to Yes Negotiating Agreement Without Giving In. This paper highlights the usefulness of t...

Analyzing the Book Sex on the Brain by Deborah Blum

The writer analyzes the book Sex on the Brain by Deborah Blum and gives a chapter by chapter synopsis. The writer concludes the pa...

Mathabane/Kaffir Boy

a distinct segment of the society. In US history, anyone with even a drop of African blood was considered culturally to be "black"...

The Crusades by Riley-Smith

of crusaders, demonstrating that it was religious zeal and absolute devotion to the Roman Catholic Church, which was associated an...

A Theology Book For Everyone

words of major scholars and theologians from the past and present to explain ideas. There is another statement the author makes ...

Introduction to Evangelism by Alvin Reid

chapters in the first two sections and eight in the final section of the book. The first section covers ministers and church leade...

Geraldine Brooks and the Lessons of History

that the flight attendant had "one of those big, perfect German smiles" and referring to her a few lines later as Fraulein Smiley-...