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Essays 481 - 510

Australia Telecommunications Company Telstra Corporation Ltd

aggressive growth strategy. However, to look at how the company can continue the strategy we needs to look at the position of the ...

Sugar Industry of the United Kingdom

1996/7 1997/8 1998/9 1999/0 2000/1 Consumption in millions of tonnes 2.396 2.327 2.304 2.309 2.323 2.337 In looking at the perfo...

Analysis of Intel Corporation

technology, the more likely competitors will flood the market with less expensive versions of the same product. So although compet...

Estee Lauder Company

$100 million (Born, 2000). The main products are fragrances with Youth Dew as the single most important. The Threat of Current Co...

United Kingdom's The Daily Mail Newspaper

may be seen as a strength especially when selling certain types of advertising. There is also a very strong presence in th...

Student Submitted Case Study on the Jim Thompson Thai Silk Company

argued that there are only two forms of competitive advantage, that of cost advantage, where a company can produce goods at a much...

Two Part Examination of British Airways

journeys as well as the requirement for an increase in the supply to the airline carriers by way of additional aircraft themselve...

Rechargable Value Card Marketing Plan

who have credit cards may feel a little frightened about letting that information out on a website (even if the web site is secure...

Analysis of Intel's Strategic Position

$26.54 billion, Net income fell by 88% to $1.29 billion (Wall Street Journal, 2003). Social pressures are also leading to a high...

Overview of UK's Shepherd Construction

are not necessarily cogs, but rather, are human resources that need investment and training (Shepherd Construction (b), 2003). As ...

Strategic Audit of Sears

on the Internet (Halligan, 2002). * This marriage also gives Lands End face-to-face consumer exposure wherein consumers can try on...

British Tourist Attraction the Cutty Sark's Marketing Plan

carry wool from Australia before being sold to the Portuguese in 1895 and renamed the Ferreira. It was not until 1922 when a forme...

Mondavi Wine Marketing

specific brands while also reinforcing the Mondavi name with all types of retailers and their customers. The primary focus is on ...

South African Breweries' Recommendations

are dependent on emerging markets state of evolution. * South African capacity may be underutilized by 2001 (Johnson and Lawson, 2...

The Impact of E-Commerce on the European Airlines Industry

paper documents, using computer and telecommunications networks" (Czuchry et al, 2001). In other words, the person picking up the ...

Major Title Company Marketing Plan

to how a given product relates to the potential consumer. The catchy buzzword -- user-friendly -- must now apply to all segments ...

Analysis of Alaska Retailers Subway, Wal Mart and IHOP

existence of Indian gaming facilities. Pull tab games and bingo have been allowed in Alaska for years, but other games of chance ...

A 'Superdrug' Analysis

full service drugstores and so forth right in the twenty-four hour grocer. Superdrug plans to also expand so that the "one stop sh...

Gaming Business of Hilton

revenues increased 6.3 percent overall between 1995 and 1996. Threats * Gambling carries great risk (Sharav, Rho, Baade and Mitows...

Analysis of the Alliance Between Honda and Rover

Rover was concerned Honda would gain Rovers knowledge about car-making and the market and then end the alliance. As Rovers executi...

Z Coil Shoes Marketing

by the plantar ligaments pulling away from the heel bone, are a result of poor support" (The worlds leading pain relief footwear, ...

Analyzing a Security Guard Company

profile persons, such as high-ranking executives (Command Security Corporation, About, 2002). Prior to September 11, 2001, CSC pr...

Business Theory and Models in a Reflective Learning Document

to make sure there is a solid foundation for any information used. Triangulation is a methodology often used in research to ensure...

Student Supplied Case Study on PRODEM FFP Banking Services in Bolivia

in the long term, and with the development of equipment that is much lower costing than that of competitors, for example the $18,0...

Factors That Influence Strategic Implementation

that value is added to the customer and more custom gained. If a weakness is location then this may be the opportunity for change....

Europe's Airline Industry

monoplane that flew across the English Channel in 1909 (AIAA, 2003). However, these were not yet able to carry passengers. In 1933...

Analysis of Hewlett Packard and Dell

accounting of the situation, the report will first focus on the backgrounds of both HP and Dell, then will perform a SWOT analysis...

Lawn Product Case Study Marketing Analysis

is rare and something that no one would worry about anyway. In any event, in order to evaluate the concept of marketing and just ...

Global Branding and a Student Case Study of Stella Artois

where the market was still growing, such as Asia, China and South America as well as the development markets such as Europe North ...

Small to Medium Sized Entermprise Marketing and Communication

an open door policy. However, there have also been problems. With a small company, as many of the processes are less formalised....