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Market Research and Role of Competitive Intelligence

such provide a tool that has different value adding characteristics. In defining competitive intelligence there are two facets, ...

Tutorial on Expectancy Theory

the very simple reason that everyone is different. This essay looks at one theory, expectancy theory. Researchers and theorists h...

Case Study of Commodore International

that could be attached to the customers TV set. It was controlled by a keyboard or it could be controlled by an infrared remote de...

Organizational Behavior

question put forth by bosses and managers everywhere: "how do I get more out of my workers?" In this paper, we will...

Historical Overview of Gap, Incorporated

Gap stores bloomed, and just six years later the company went public. In the early years, the Gap catered to teenagers, but soo...

Student Case Study on Systems Development

requires a different access level, with the ability to process data to produce the final results, bringing the different results t...

Ethics and Corporate Social Responsibility

but also giving store workers paid time off to perform community service work. The Chubb Group of Insurance Companies practices w...

United Kingdom's Private Medical Insurance

may be companies such as the British United Provident Association, better known as BUPA, where there is the direct provision of he...

Career Choice of Marketing

has only just recently taken online. By doing so, ODonnell has placed himself squarely in the middle of some of the most innovati...

Questions on Marketing Answered

In nine pages this paper presents answers to 3 questions regarding consumer and business marketing differences, the Internet as a ...

Fraud and the Ethics of Internal Auditing

when it comes to the corporate world. Not to follow this path would reap severe consequences upon the business that ignored the i...

The Unique Channel Antitrust Case Study

they dont like that particular disc jockey. The same advantage holds true for advertisers. Marketing campaigns and specific adve...

Burger King and British Drinks Diageo Company

be created. As the purchase of Burger King was in the food and drink related sector, this may be classes as a related diversificat...

Starting an eBusiness

flowing in and is useful in determining different and innovative ways to market your own business. In starting a new business pro...

Restaurant Startup

first to consider what the aims of branding are, and how they are achieved. The use of branding is to increase the market share ...

Communications Technology and Information Systems

It has been noted that with industries and organizations developing less structured and simpler forms because of downsizing, busin...

Enforced Leisure and Its Dangers

Much of Europe always has predisposed to "big government" and a view that the government needs to oversee the welfare of its citiz...

Research Perspective on Post 1949 Chinese Economic Reforms

issue that historians continue to wrestle with is the cost of such development. Literature Review The theory behind the Ma...

Drug Testing and the Constitution

right to work doctrine is not necessarily the rule of employment. For instance, in Texas, an employee challenged her employers man...

Implementing Total Quality Management

In twelve pages this paper discusses how businesses can implement TQM in terms of costs and benefits, course training, and needs a...

Leadership Stories in Howard Gardner's Leading Minds

In ten pages this report discusses the leadership concepts featured in Howard Gardner's text with additional insights from Christo...

Social Responsibility in the Corporate Sector

practice is deemed morally acceptable. "Ethics sometimes get in the way of resolving questions like: What is the ethical concern?...

An E-Commerce Marketing Plan

and interactive capabilities that offer both benefits and restrictions. The business person must use these to his or her own advan...

Market Proposal - Launching a Triad Hallmark Store

for this proposal is located in Abilene, Texas, a city located approximately 170 miles east of the Midland-Odessa area and 180 mil...

Flight of the Buffalo by James A. Belasco and Ralph C. Stayer

In six pages this text is examined in terms of synopsis, summary, and analysis with a personal assessment regarding its place in b...

Commercial Environment and Computer System Implementation

In eight pages a case study is used to discuss the problems involved in the development and implementation of a business computer ...

UK's Commercial Environment and Legislation's Influence

In seven pages this paper discusses how business strategic development is influenced by United Kingdom's legislation such as 1990 ...

Global Corruption

In eight pages this paper examines an article 'OECD Convention on Combating Bribery of Foreign Officials in International Business...

Workplace and Impact of Smoking

The Workplace By the early 1990s, the question of smoking in the workplace had become an issue that saw more active involvement f...

eCommerce Proposal

In twelve pages this paper discusses a proposal for a beef retail business to begin utilizing electronic commerce in a considerati...