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Marketing Classics Marketing is War and Marketing Myopia Compared

In six pages these two classic marketing texts are compared with the argument that Marketing Myopia retains impressive business re...

The Codependent Media Landscapes of Public Relations and Advertising

In seven pages this report discusses how the lines between these two media landscapes are often blurred and how communications are...

Functionalism and Other Perspectives in Communication

This paper examines various types of communication. The author distinguishes between functionalism and critical or interpretive s...

Thoughts and Philosophies of Benjamin Franklin

In five pages Franklin's thoughts and beliefs regarding such topics as politics, religion, and business are discussed within the c...

American Business, 1900-2000 How It Worked by Thomas McCraw

Thomas McCraw's text is critically reviewed and analyzed in this paper consisting of five pages. There are no other sources liste...

Analysis of Business Models

In seven pages macro and micro environmental models as they pertain to business are analyzed in terms of accuracy, operation, and ...

Exporting Issues

In four pages this paper discusses initial business exporting issues such as adjustment of products, distribution, and new country...

Corporate View of Dell Computer Corporation

In ten pages Dell Computer is viewed from a corporate perspective with a discussion of their corporate philosophy, company premise...

FDR's New Deal and 1935's National Labor Relations Act

In ten pages this paper presents an historical overview of the New Deal legislation enacted by the administration of President Fra...

Internet Small Business Marketing

In nine pages this paper considers Internet marketing of a small company and the benefits it offers. Nine sources are cited in th...

Philip Morris Tobacco Company and Business Values Integration

In ten pages this paper examines business values integration as it pertains to Philip Morris in an evaluation of social responsibi...

Internet LAN Connection

In an essay consisting of five pages a Martin Heller article is used in a discussion of how a company was able to find a solution ...

Construction Industry of Singapore and Fiscal and Monetary Policy Effects

In five pages Singapore's construction industry is discussed in terms of the business activities that result from the roles of mon...

Case Study of Domino's Pizza

Because society is fundamentally based upon performance and profit, it is not unusual to find that corporate individualism works a...

Analyzing Prudential Insurance Company

In a paper consisting of eleven pages a company history along with a SWOT analysis, discussion of the managerial accounting system...

Teaching Business Success and Opening a Piano Studio

In ten pages this research paper examines the creation of an effective website and considers other factors involved in starting a ...

Communicating Nonverbally

In five pages this report examines how to communicate nonverbally through facial expressions, body language and tone in business, ...

Common Interests, Common Good by Shirley Sagawa and Eli Segal

In four pages this text is reviewed in a consideration of organizational and business cooperative partnerships. There are no othe...

Stakeholder Strategy by Ann Svendsen

In four paages this business text is reviewed in terms of the author's view that profits must be maximized while at the same time ...

Massey Ferguson Analysis

The mid 1970s financial problems of Massey Ferguson are considered in this business paper consisting of six pages in which the pro...

Aviation Industry Simulation Models

In sixteen pages this paper examines the airline industry in terms of the business tools known as simulation models and the role...

Modern Management, Change, Reconstruction and Deconstruction

In seven pages this paper examines the 20th century changes in business management theory and approaches with Total Quality Manage...

Increased Trends Toward Business Ethics

they perceive as ethical. Other companies have also felt the pinch from NGOS. In fact, corporate code drafting, ethics offices, a...

E-Commerce, Physical Presence vs. On-Line Existence

This paper provides a discussion of the July/August 1999 report featured in the Harvard Business Review addressing a retailer's ph...

Leadership and Emotions Considered in an Analytical Business Paper

In five pages the four components of emotional intelligence are described and the ways in which they can contribute to strong orga...

Critique of a Business Plan

as spelling. Use quality paper and printing facilities - it sounds a bit silly but it makes a difference on how the investors app...

Small Business Sociology

In twenty pages this paper examines small business in terms of its sociological implications that should be considered while attem...

Politics and Problems Pertaining to the Long Island of 2001

In five pages this paper discusses political and business problems as they pertain to Long Island with transportation, environment...

Hi Tech Business and Health Promotion

In twelve pages this report examines how health promotion programs can be developed in a high technology workplace. Eight sources...

Business in Yugoslavia and Effects of Slobodan Milosevic's Departure

In five pages the defeat of Slobodan Milosevic in Yugoslavia and the effects upon the Yugoslavian economy that may result are asse...