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Sustainability Encouragement

customers in 168 countries around the world" (Dow Releases First Triple Bottom Line Report, 1999). At the time, Dow had annual sa...

Analyzing Italy's L'Oreal Elvive

in the future (CD Europe, 2003). This indicates that the use of the product and the perception of its use by the target market is ...

Employee Training and Human Resources

attitude toward the training would be a positive one. Most of the research participants were employees who worked in the core fi...

Sylvania and Its Branding Practices

the products. Effective levels of meaning include attributes, benefits and values in full. A partially effective level of ...

Dividend, Financing, and Investment Decisions

It is the purpose of this paper to discuss some of the decisions inherent in trying to get this firm out of bankruptcy, and to det...

U.S. Betatherm and Am Beo Prospects

and Spain. Its primary business is that of providing billing services and billing system enhancements to providers of cellular te...

United Kingdom and Human Resource Strategic Uses

time to develop programs and implement them. One method of determining what strategic planning is, is to delineate what it ...

Tourist Attractions and Branding

are different, but there is also company branding. Whilst each attraction is marketed separately there is a brand logo for the gro...

Student Posed Questions About United Parcel Service

solutions," which is reinforced with principles of "First in Coverage, First in Confidence, First Thing in the Morning." The overv...

The Tootsie Roll Co. and Microsoft

through change. While the firm has also been through ups and downs, it has fared well. In evaluating this case in respect to the...

Organizational Culture Security

and at a level of quality that will speak well of the company. The manager must skillfully conduct a delicate balancing act betwe...

External Factors Impacting Computer Sciences Corporation

competition has been around almost as long as CSC has. CSC has, in fact, spent much of its time in acquiring other smaller compani...

SWOT Analysis of Steamboat Ski and Resort Corporation

In eight pages a SWOT analysis of a Harvard Business School case study on Steamboat Ski and Resort examines the company's strateg...

Competitive Society and Employment

In twelve pages this essay discusses business competition and how to acquire employment in a discussion of various job hunting tec...

Samples of Professional Writing I

In 4 letters of 1 page each plus a memo as 1 page these samples of professional writing illustrate hoe business letters can be per...

Samples of Professional Writing II

In five pages this paper provides samples of how professional memos and business letters can be formatted and successfully writte...

U.S. Retailer Neiman Marcus

In eight pages this paper discusses the Neiman Marcus retail franchise that has remained true to its roots and escaped the popular...

Company Improvement Prospectus of DataHelpers

In twenty five pages a small database business called DataHelpers is discussed in terms description of the online sales' companies...

Overview of Dow Chemical Company

In eight pages Dow Chemical is examined in terms of its business outlook. Five sources are cited in the bibliography....

Apple Computers' Struggle Against Microsoft.

A paper that addresses the problems faced by Apple Computers, Inc. The author contends that Apple computers main competition, Mic...

SWOT Analysis of Tootsie Roll Industries

Tootsie Roll Industries are the focus of this business history, background, and SWOT analysis consisting of seven pages with sugge...

Analysis of Sonic, Incorporated

In ten pages this paper presents a business analysis of the Sonic, Inc. fast food conglomerate in an examination of their solid ...

Los Angeles's Western Atlas International and EVA

In thirty pages this paper considers Economic Value Added concepts and then they are related to Western Atlas International's stat...

Financial Assessment of Northland Cranberries

In twelve pages this paper examines Northland Cranberries Inc. in a financial management overview that also includes a concisely a...

Service and Customer Satisfaction

In six pages business services are examined in terms of improving customer satisfaction with more emphasis on the customer and les...

Still Relevant After More Than 40 Years 'Marketing Myopia'

This book report in 5 pages considers the Theodore Levitt text that was originally written back in 1960 for the Harvard Business R...

Contemporary World and the Importance of Marketing

In fourteen pages this research paper assesses the significance of marketing in the contemporary business world in a consideration...

Analysis of the Health Club Industry

In ten pages a health club business plan sample is included in this health club industry analysis. There are 7 sources cited in t...

Toys 'R' Us' Marketing Techniques

the companys business."8 Plans included: a major redesign for the existing toy stores; buying the companys largest competitor in...

Case Study on Entrepreneurship

In four pages a person's efforts to start a local food delivery business is examined in an analysis of socioeconomics, demographic...