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Essays 2491 - 2520

Stages of Negotiation

In twelve pages this paper considers a student supplied case example in a consideration of negotiation and its various stages and ...

Information Management and Hotels

their study was that: "... a best practices study is important at this time is the industrys consolidation. The industrys intense ...

Southeast Asia's Tourism Industry

and Visitors Association, "secondary cities tend to display the most initiative to sell themselves" (Bake, 2000, 65). PROBLEM 1 ...

Strategic Marketing at Local and International Levels

as good examples of globalised marketing strategies. If we look at the perceived advantages then we may argue that they are seen i...

A Case Study of De Beers

In five pages the 'Supplier of Choice' campaign by De Beers is examined in terms of competitior reaction and company strategies th...

The History of Wal-Mart

branched out from its Arkansan roots (Wal-Mart (a)). The corporation opened its home office and first distribution center in the n...

Advertising's Various Steps

our lives, in a psychological effort to cause us to purchase the product. In effect, the message is if you buy this product your ...

Comparative Analysis of Federal Express and United Parcel Service

Seattle, Washington by James E. ("Jim") Casey with a loan for $100 (UPS, 2002). The company used teenagers to delivery messages a...

Teamwork and Communication Development and Increases

to gel and to feel comfortable with each other, the use of team building exercises is often used, such as boot camps where teams h...

Heineken's Al Al Ahram Beverages Company Purchase

with the lower transportation costs. In terms of differentation the ability to produce the only local beer may also be seen as gai...

Industry Report of Internet Computer Marketing in Europe

higher tech products, such as computers it may be argued that the potential market may be more attractive. Simply by the nature of...

Brief History of the Coca Cola Company

fountain retailers. In addition, Coca-Cola has substantial ownership interests in numerous bottling and canning operations. They...

Overview of Australia's Orbital Engine Corporation

create new markets as a result of a good idea, the lack of funding and the problems of and pressures of stock market participation...

Keen Competition Between Sematech, Boeing, and Airbus

In five pages an overview of the competition among these airplane manufacturing giants is considered including a discussion of the...

Strategic Overview of Wal Mart

In six pages this paper discusses Wal Mart's national and global strategies with the United Kingdom a major focus. Six sources ar...

Marketing Campaign of Sprint PCS

In eight pages this paper discusses the marketing strategy of Sprint PCS in comparison with its major competitors Vodafone Air Tou...

Gender Distinctions and Internet Marketing

In fifteen pages this report discusses how Internet marketing strategies are structured differently to appeal to men or women. Ei...

Children of Mothers Dependent on Substances Who Are in Treatment and Empowerment

In five pages this paper considers empowerment strategies that may be applied to children whose mothers have been treated for subs...

Marketing and Software for Enterprise Resource Planning

In twelve pages an ERP is defined and a discussion of the marketing strategies involved in an Enterprise Resource Planning softwar...

Overview of Sara Lee

In six pages this paper considers questions regarding the Sara Lee Company's strategy, structure, and future outlook. Nine source...

The Economy of Brazil 1994-1999

The writer gives an overview of the Brazilian economy, focusing on the years 1994-1999. The writer includes such statistics as GDP...

SWOT Analysis of Nike

In five pages this paper offers Nike future strategy recommendations based upon a SWOT analysis. Three sources are listed in the ...

Law Firms and Management Principles of Strategic Marketing

In fifty four pages this paper examines a British law firm with the application of some management principles and marketing strate...

Marketing Principles

be approached in new ways, but more importantly, with a profile, a target market can be created. For example, if one runs a toy st...

Exxon Strategic Analysis

In this report of nine pages Exxon Oil's engineering and research strategies are discussed and includes discussion of scientific t...

Strategic Decision Making at Nintendo

In five pages this paper discuses the 1993 strategy decisions that confronted Nintendo with focus recommendations offered. One so...

Chiropractic Services Marketing Plan

In five pages this paper examines a new chiropractor's marketing plan in a consideration of advertising strategies, competition, m...

Microsoft and Bill Gates

company that produced the "worlds first minicomputer kit to rival commercial models...Altair 8800" (Hoyle, 1997, p. Lecture/). Th...

Scottish Foam Limited Case Study

Nicol was astute enough with regard to comprehending industry needs that he was able to address the potential alternatives. Would...