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Essays 391 - 420

Recommendations for a Spa - Services and Marketing Improvement

provided impacts on this, but other influences will include the vision of the firm and the values that they project (Higginson, 20...

Largest Low-Cost Airline

industry in technologies and practices that will conserve and protect natural resources. 2. Strategic Goals, Mission and Vision ...

Plan For International Expansion for a Pasta Business

seek international expansion opening new restaurants. The strategy of a restaurant packaging its products and selling them through...

BUSINESS ENVIRONMENT AND STRATEGY FORMULATION

Another important aspect of business strategy contexts involves stakeholder analysis. A stakeholder is considered to be an entity ...

Corporate Expansion Through Non-Traditional Means

with a problem: after years of slowly built success filling a niche market in consumer resource marketing by creating a helpful an...

Business Basics - Competitive Advantages and Challenges of International Trade

of cost advantage... [and] ... sell a standards no frills product" (Porter, 1985; 13). This means that the cost to the firm of pro...

National and International Strategy Process

The writer examines the stages in strategizing and considers how this will take place comparing and contrasting the stages for a b...

Synopsis of Coca-Cola

a 45% share of the soft drinks market, and overall the drinks account for 2% of the liquid intake of the world (MSN Money, 2010). ...

Starbucks Strategies and Risks

level of brand recognition that is associated with the name and the image, and the association with gourmet coffee. The brand is t...

BUSINESS MODEL DISCUSSION

Hill and Jones point out that strategies need to determine how to differentiate and price a product, as well as to segment the mar...

GM Changes

2008 brought about changes for many large organizations, especially those in the automotive industry. General Motors (GM) faced so...

A Facebook Group for Students - The Marketing Strategy

has seen the group remain relativity quiet with only a few articles and postings. In order to create a more vibrant and active gro...

Business and Corporate Strategies of The Body Shop International

company officials and many industry observers appear to believe that the problems are just a natural part of the companys growth p...

Budget Variance Analysis

In seven pages a budget variance analysis is presented in terms of its basics, different purposes and various business strategies....

Globalizing Businesses and Market Entry Strategies

Consultant and Government Aid Of those methods listed, joint venture is perhaps the most popular now. Consultants are avai...

Defense Tort Case Strategies

alcohol consumption prior to the accident as well as blood-alcohol tests, if taken, should be utilized to determine if her drinkin...

Increasing In Flight Duty Free Sales Business Plan

In eight pages a business plan tutorial regarding increasing Sinapore Airlines' in flight duty free sales is presented and include...

The Nike Corporation in the 1990s- a Case Study

shoes and clothing as the product it chose to market. "The design elements and functional characteristics of the product6 itself ...

Saudi Arabia Software CDs and Music Marketing

In ten pages this paper examines the prospect of conducting limited business in Saudi Arabia in this case study of Soft Sound, a c...

The Major Shifts in Practices in Management Accounting

among those as highly cognizant of precision in values as accountants by nature and by training tend to be. Instead, activity-bas...

Business Uses for Total Quality Management Intervention Strategies

Improving quality of production and corporate performance are discussed in this consideration of how intervention strategies may b...

eCommerce Strategy of Dell Computer

In sixteen pages Dell's ecommerce strategy is examined in a direct distribution business model discussion. Fifteen sources are ci...

Hypothetical Business Marketing Case Study

In eight pages this paper presents a first person hypothetical case study on marketing a new business in a consideration of financ...

Thornton Wilder's 'Our Town'

This paper consists of 5 pages and discusses plot, purpose, characterizations, structural strategy and how the conclusion reflects...

Pricing Competition and Oligopoly

In four pages this paper examines business oligopolies in a consideration of pricing and nonpricing strategies and the factors tha...

DuoLine Marketing Plan

In five pages this fictitious 2 fragrance atomizer company is considered via a marketing plan that presents a company introduction...

Business Intervention Strategies

This paper considers how quality of production and business performance can be assisted through TQM's intervention strategy uses i...

Manhattan Men's Clothing Store Business Plan

In ten pages a new men's clothing store in New York City is examined through a sample business plan that includes company informat...

SWOT Analysis of Steamboat Ski and Resort Corporation

In eight pages a SWOT analysis of a Harvard Business School case study on Steamboat Ski and Resort examines the company's strateg...

Toys 'R' Us' Marketing Techniques

the companys business."8 Plans included: a major redesign for the existing toy stores; buying the companys largest competitor in...