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Change Analysis

remaining high and becoming unsustainable if the firm wants to survive. The decision is made that saving can be made by cutting ba...

International Companies and Environmental Standards

hes making a bad joke (similar to President Bushs idiotic remarks at the recent environmental summit) or that hes writing a Swifti...

Customer Retention and Maximization

other ties, such as technological or formal bonds (Dwyer and Tanner, 2001). The payoff from long-term relationships are obvious:...

The EBay Business Model

for customers by way of low costs, or through differentiation, reflecting the competitive advantage model put forward by Porter (1...

Expansion Strategy for The Innovative Paint Co.

outlets, that the existing target market also goes shopping in other stores for paint,. As such the firm should also consider sell...

BCG Analysis of Apple Inc.

growth. With this background a useful way of examining the company to understand its current position is with the use of a Boston...

Marketing Plan for Grand Optics

for the products under the brand. The marketing will focus on differentiation with the use of both aspiration and association mark...

Why Mass Media is "not just any business"

a whole in different ways. It is the mass media which many organizations will use in order to market there good and try to influen...

STRUCTURE OF A SHORT BUSINESS PLAN

other aspect these authors believe should be examined carefully are scenarios. In other words, not only what could go right, but w...

Disney; A Strategic Examination

considering the way in which is an integrated strategy in Disney and how the different divisions support each other leading to a s...

The Success of KFC in China

making a total of four by the end of that year (Nations Restaurant News 20). Considering the very different political situation du...

How Can A Football Club Increase Ticket Sales?

to the Co-Operative bank. It is not a problem isolated to the UK, this is being seen internationally, from Italy to the US differe...

Marketing of Coca-Cola

The marketing strategy of Coca-Cola may have changed several times though the different campaigns, but the message and strategy ha...

Warren Buffett's Investing Method

In twelve pages investment strategies are considered with the primary focus being the value investing strategies of Warren Buffett...

Black Politics and Deracialization

In five pages campaigns of black politicians are examined in terms of the use of deracialization as a political strategy that incr...

IT Overview

In twenty pages this research paper presents an overview of information technology in a consideration of its societal and business...

Internet and IT

In eighteen pages this paper discusses business information systems and the increase in Internet technology uses. Twelve sources ...

Small Business and Information Technology

In a paper containing ten pages IT as it pertains to small businesses is discussed and includes its uses, the relevant issues, adv...

Overview of Distributed Databases

In nine pages this research paper considers distributed databases in terms of operation, advantages, and history with various busi...

Outsourcing and The Federal Government

This paper examines the procedures and policies used by the federal government to outsource businesses to the private sector. Thi...

Advanced Micro Devices

This 12 page paper provides an overview of the CPU manufacturing industry and current strategies being utilized by AMD, Advanced ...

Military Strategy of the Gulf War and Outcome of the War

In twenty three pages this research paper examines the military strategy of the Gulf War from a sociopolitical perspective and con...

Sales and Reaction in respect to Compaq in 1996

This research report focuses solely on one article from Business Week concerning Compaq and its quarterly growth for the first one...

Direct Marketing Concepts and Strategies

In ten pages this paper discusses direct marketing concepts, strategies, and the advantages and disadvantages of interactive strat...

Functionalism and Other Perspectives in Communication

This paper examines various types of communication. The author distinguishes between functionalism and critical or interpretive s...

Internet LAN Connection

In an essay consisting of five pages a Martin Heller article is used in a discussion of how a company was able to find a solution ...

A Company Overview of Air Canada

be a time period where things would need to be ironed out, and time would be needed for employees to better comprehend their roles...

Commercial Environment and Computer System Implementation

In eight pages a case study is used to discuss the problems involved in the development and implementation of a business computer ...

Systems' Downtime and Business Solutions

In a paper consisting of eight pages solutions to downtime in business are considered in terms of intangible and tangible costs as...

Advertising and Liability Case Studies

Several case studies submitted by a student are used to examine ideas in the areas of manufacturing, advertising and business in g...