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Essays 2311 - 2340

A Feasibility Study of Marketing Economics in Spain

This paper examines marketing concepts pertinent to a multinational computer company entering into business in Spain. This ten pa...

New Millennium's Marketing of Health and Pharmaceutical Industries

In six pages this paper examines the development of marketing and business strategies for pharmaceutical and health industries as ...

IT Overview

In twenty pages this research paper presents an overview of information technology in a consideration of its societal and business...

Global Impact of Computers

parts of the world. In Japan the realities that involve the computer and the participation in such is called maruchmedia, or mu...

Workplace Illness and Injuries Cost

In three pages this paper considers Australian businesses in a discussion of the various factors that affect workplace illness and...

Case Study of Boeing

In four pages a business management case study of Boeing is presented in terms of micro and macro analysis, strengths and weakness...

2001 and Beyond at Boeing

In ten pages the proposed merger between Boeing and McDonnell Douglass is examined in terms of the effects it will have on Boeing'...

Case Study of GM and Chrysler

In five pages the automobile industry comebacks of GM and Chrysler are examine in terms of their very different business conceptua...

Merging with Microsoft

This research paper discusses a hypothetical business and what factors should be considered before making a decision to merge with...

Russia Marketing Campaign of McDonald's

In twelve pages this research paper considers Russia as a market of McDonald's in a consideration of marketing and business behavi...

Southwest Airlines, McDonald's and Risk Management

In eight pages this paper examines risk management strategies for these two very different businesses. Eight sources are cited in...

Apple Computers' Struggle Against Microsoft.

A paper that addresses the problems faced by Apple Computers, Inc. The author contends that Apple computers main competition, Mic...

SWOT Analysis of Tootsie Roll Industries

Tootsie Roll Industries are the focus of this business history, background, and SWOT analysis consisting of seven pages with sugge...

Service and Customer Satisfaction

In six pages business services are examined in terms of improving customer satisfaction with more emphasis on the customer and les...

Still Relevant After More Than 40 Years 'Marketing Myopia'

This book report in 5 pages considers the Theodore Levitt text that was originally written back in 1960 for the Harvard Business R...

Los Angeles's Western Atlas International and EVA

In thirty pages this paper considers Economic Value Added concepts and then they are related to Western Atlas International's stat...

U.S. Retailer Neiman Marcus

In eight pages this paper discusses the Neiman Marcus retail franchise that has remained true to its roots and escaped the popular...

Company Improvement Prospectus of DataHelpers

In twenty five pages a small database business called DataHelpers is discussed in terms description of the online sales' companies...

Overview of Dow Chemical Company

In eight pages Dow Chemical is examined in terms of its business outlook. Five sources are cited in the bibliography....

Financial Assessment of Northland Cranberries

In twelve pages this paper examines Northland Cranberries Inc. in a financial management overview that also includes a concisely a...

Analysis of Sonic, Incorporated

In ten pages this paper presents a business analysis of the Sonic, Inc. fast food conglomerate in an examination of their solid ...

SWOT Analysis of Steamboat Ski and Resort Corporation

In eight pages a SWOT analysis of a Harvard Business School case study on Steamboat Ski and Resort examines the company's strateg...

Case Study on Entrepreneurship

In four pages a person's efforts to start a local food delivery business is examined in an analysis of socioeconomics, demographic...

Analysis of the Health Club Industry

In ten pages a health club business plan sample is included in this health club industry analysis. There are 7 sources cited in t...

Internet Communications and Marketing

This essay consists of four pages and examines how business marketing has been affected by telecommunications. There are more tha...

DirectInvest Brokerage Service Marketing Plan

means of encouraging them to use the online services-in keeping with the nature of electronic commerce over the Internet, the indi...

Lush Ice Cream and Sorbets Marketing Plan

In twelve pages this paper examines a marketing plan for the Lush Ice Cream and Sorbets startup ice cream business. There are 10 ...

Global Marketing and Warfare Effects on Trading

Hankey, to His Majestys Government that "drastic means must be taken to prevent British subjects succumbing to the temptation of c...

UPS and Teamsters Strike and Its Effects

In twenty five pages the first UPS walkout in its history that occurred in 1997 is discussed with its effects upon U.S. small busi...

The Kadota Case

decline in production output because of the fact that a single employee is putting his personal feelings before his work ethic. C...