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A paper consisting of five pages considers the impact of globalization and relevant policies on the airline industry with the emph...

the date of September 2: Fly out of Miami on United, rebook a flight on another airline through United or request a refund (Tweh, ...

quality measures or controls"1. For companies operating in a competitive environment management control systems can be examined ...

nuts and drinks instead) and even a change in clothing. Rather than uniforms, SWA attendants and pilots dress casually, in polo sh...

program. Continental does, however, face other issues when it comes to recruitment and retention. One is the continuation ...

difficulties, the 2001 figures were poor, the operating margin was -11.5% and the 2002 figure was a lower loss at -9.8% the twelve...

to travelers. Rationale The long period of economic expansion enjoyed in the US throughout most of the decade of the 1990s ...

the positions who were deemed to be more "normal." It also assured that those Americans with a disease which was thought to be too...

be the dominant sector in the next decade, others are less optimistic but still see this is the largest growth sector and as 83% o...

retain a sustainable competitive advantage. Influence of the Marketing Mix Chan (n.d.) states that the marketing mix - the ...

the way for the 1993 partnership between Northwest Airlines and KLM Royal Dutch Airlines and the Open Skies agreements were extend...

the same segment, flying many of the same, or similar routes. Examining these two companies demonstrates the way that they are com...

to a destination (though there may be two or three changes in the meantime) rather than to a major city "hub," which then branches...

a positive impact in terms of supporting or even creating a competitive advantage (Huczynski and Buchanan, 2007). There is a gre...

areas where in double digits. The marketing plan is to increase revnue and passenger numbers flying from the US to Singapore. The ...

The development hit the news as it grounded many BA flights out of Gatwick and saw the A name brought into the news, despite the f...

the company to more effectively use its resources with a focused strategy. Where there are products which are more exclusive or d...

value for passengers with low process, a model that had been successfully developed by Southwest in the US. The costs are kept as...

which bills itself as no-frills, but with frequent flights to various locations. SWA earned its fame for being a "fun" airline and...

worldwide as passengers expressed fear of flying as never before. Southwest suffered less than most in the short term. Alw...

This would help revenue since the low-cost carriers do not fly internationally. Neither of these companies took aggressive cost-...

that defines which are the important independent variables in any scenario. The measurable appear to be a range of factors, but ar...

trying to compete. The use will be limited as the company is not in direct competition. The airline is used in many examples of st...

and Cheng, 2001). We see a rise in Americans income, from $1,900 to $2,100, between months 2 and 3; this is an increase of 9% (app...

rather than predominantly reactive to market forces influencing prices (Dognais, 2010). Marketing in terms of promotion and abil...

of hedging and how the airline will fare will depend partly on the type of instrument they use (Flottau & Wall, 2008). This is a g...

seen as a maturing industry, and can intensify competition among the largest remaining firms (Hooley et al.,, 2007). The airline i...

strategic choices and how it is aligned with the vision and mission statements. 2. The Strategy of Southwest Airlines Michael P...

of US airlines, supported by an efficient operating model with aircraft turned round quickly to maximise the revenue generating ti...

reviewing some of the important issues in the literature which have guiding the way that the data was collected and analyzed. Foll...