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Essays 91 - 120

Theodore Levitt's Marketing Imagination

In three pages Levitt's text is compared with others on the subject such as Art Weinstein's Market Segmentation and David Ogilvy's...

Green Buildings and Sustainable Design

The built environment has a significant impact on general ecological environment, causing damage and pollution with the construct...

Universalization of Jesus

This essay focuses on two main topic areas but comments on other issues such as the connexion structure of the Methodist church, w...

Medieval Literature's Portrayal of Honor and Dishonor

In seven pages this paper examines how Medieval literature thematically portrayed honor and dishonor in a comparative analysiis of...

Preventing Cancer with Green Tea

This research report takes a look at a variety of literature on the subject. Prostate and breast cancer are the diseases given the...

Consumer Manipulation Through Advertising Images

In five pages this research paper discusses how consumer manipulation is achieved in product advertising campaigns through various...

Seventeenth Century 'Old English' Literature

observing the "loud mirth in the hall," yet unable to be a part of such fellowship due to no fault of its own, but rather the circ...

Classic Literature and Its Social Functions

all too suddenly succumbed to temptation and became the gatekeeper of Hell -- a place of consequence where one goes whose choices ...

A Synopsis of Michael Porter's Corporate Strategies

new corporate strategies. There are three conditions related to diversification that will create shareholder value: 1. The attra...

The Christian Influence in Medieval Literature

made of its mortality" (Dante 539). For Dante, then, "the way to God is found in human life. This was Abelards message. It was the...

Corporate Governance

corporate governance has become an issue of regulation as seen with the Sarbanes-Oxley Act of 2002 in the US which indicate the in...

A Case Study of the Brookstone Hospice

A research paper that draws upon a case study of the Brookstone Hospice. The author presents a method for a strategic corporate a...

'Bad Boy' Image of Harley Davidson Motorcycles

In nine pages Harley Davidson's corporate history is chronicle in an attempt to expose the 'bad boy' image it has acquired over th...

A Consideration of Labor in America

In four pages this paper critically reviews the text Epitaph for American Labor: How Union Leaders Lost Touch with America by Max ...

Visual Image Campaign of McDonald's

and MTV. The repetition reinforces the primary message, but other images can be added at a later time and still have the effect o...

US Children and Obesity

need to be more in tune to their childrens activities and their food choices. Obesity observes no geographic or socioeconom...

Sponsorship of the Olympics and Social Issues

main advantage to sponsoring sports events is that the sponsorship can and should be used as a "catalyst for building corporate im...

Media Policy and Corporate Image

This paper discusses how companies can utilize a media policy to influence the way their business is represented in the media. Th...

American Advertising Agency Characteristics

contention that the people vary and so does culture by pointing out regional differences. While New York City is a hip melting pot...

1960s' Memphis: Labor, Race, and Gender

mentality" that characterized the American South from its earliest days through the Civil War and beyond (Green 467). As the arti...

The Advertising Of Tobacco, Alcohol And Fast Food: Social Manipulation

Amidst this overwhelming presence of the fast food mentality sprung a new concept of socialization that crept up within the recent...

Shell; A Green Company?

is not out of a sense of duty and altruism, but as a result of commercial necessity, there are increasing levels of controls plac...

Leadership and Self-Deception

A 5 page book review on Leadership and Self-Deception: Getting out of the Box by The Arbinger Institute, which is a brief but prof...

Identity and Image in the Corporate Sector

influenced a large number of people when they were choosing a new car. Many would not even consider buying one of these cars due t...

Branding and Corporate Image

technological innovation and a certain degree of "hipness" that is ultimately perpetuated more by image than by the particular mer...

Nokia in China

market and market share is growing in a rapidly expanding market (Yin, 2006). For Nokia, or any of the companys existing or pote...

Computer-Based Instruction/Effect on Reading Achievement

p. 7 Chapter 2--Review of Related Literature... p. 7 Articles summarizing research ............ p. 8 Studies Students w/langua...

Nursing Burnout/A Literature Review

p. 311). Specifically, this study focused on discerning how indicators of the "psychosocial work climate" affected the frequency w...

Pregnancy and the Effects of Using Cocaine

books to identify some pertinent areas and also identify some key terms. This will help give a broad context to the research as th...

AFGHANISTAN AND DEVELOPMENT: LITERATURE REVIEW

In this paper, well be presenting some literature dealing with Afghanistans reconstruction, then well analyze it, based on what th...