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Essays 1021 - 1050

Assessing McDonalds Marketing Communications in an Ethical Context

from website visitors that sign up to receive the emails. The high level of integration and effective nature of a unified message ...

iPhone Marketing

more innovation that relates to the purpose of the brand (Striefler, 2010). * Think 365 rather than 360, which is about communicat...

Proposal for the Marketing of a Driverless Car

Marketing a new product presents a number of challenges, including establishing the new market. The writer uses the example of a d...

4 Ps and New Product

This paper presents a case study about a brewery that wants to introduce a non-alcoholic beer to the market and uses the 4Ps metho...

CADILLAC CTS 2014 MARKETING ASSESSMENT

Provides a marketing plan for Cadillac's CTS. There are 17 sources listed in the bibliography of this 9-page paper....

Advertising and Marketing Health Care

There is a need for neighborhood health centers to provide greater access to health care. This essay discusses a marketing plan fo...

Case Study - A Casino Changing its' Target Market

offering and without advantages such as location the firm may have found it difficult to attract sufficient customers away from th...

Plan For International Expansion for a Pasta Business

seek international expansion opening new restaurants. The strategy of a restaurant packaging its products and selling them through...

Performance and Risk Associated with the London Stock Market

This five page paper examines the performance of the UK stock market between December 2007 and December 2012, using the FTSE 100 i...

The 4 P's of the iPad Marketing Mix

has developed a strong competitive advantage for innovation and stylish design, which is further supported by the way marketing pr...

Financial Aid Request: Adult Student

considering me as an adult, nontraditional student. References 10 Tips for Adult Students to Maximize Financial Aid. (...

Financial and Managerial Accounting

the companys present and future performance, rather than past history (Managerial accounting - an introduction). They relate only ...

Financial Analysis of British Airways

Accounts, 2006). Financial Analysis Profitability and Efficiency There are four profitability ratios, each of which provide...

Financial Services in a Global Context

billion passed through the hands of currency traders in New York, London and Tokyo every day. By 1995 daily turnover had reached a...

Political Marketing in Greece

the voters are in the position of consumers, making a purchase decision based on the available information (Lilleker and Lees-Mars...

Choosing a Trading Partner

different depreciation polices can distort financial results as can the adoption of IAS 39 if the company uses heading due to the ...

Fiinancial Statements Assessment

gain on the sale, but there is no information why it overestimated potential gain from the sale of the asset. Market conditions m...

The Purposes And Natures Of Financial Statements And Managerial Reports

of rate annual accounts have to be audited to ensure that they are presenting an accurate picture of the business during the perio...

Singapore Airlines

history of the company dates back to the 1st of May 1947 when the first flight took off from Kallang Airport operating under the n...

Financial System Questions

help to create and support an effective financial system In order to be effective there is also the need for a sound monetary and...

On Your Mark's First Annual Stockholder Report For Its' Stakeholders

In the coming years the firm will be pursuing an aggressive growth strategy to acquisitions and/or new products are likely to be s...

Is An Improved Conceptual Framework Is Likely To Enhance The Capacity Of Users To Make Sound Financial Allocation Decisions?

scenarios to those mentioned above are to be avoided and increased clarity is to be achieved. However, it may be argued that many ...

Financial Analysis of Inditex Compared to H&M

H&M1, the Swedish firm that competes in many of the same markets and also prides itself in the way it manages its supply chain. Th...

Mekong Bottled Water Case Study

of the debtors had exceeded their credit limit, and two have accounts that have amounts outstanding beyond period three (totaling ...

Financial Performance of General Motors and Ford 2004 - 2008

regarding the firms future with this high level of support and the need to cut costs. However, this is not an issue that is impact...

Financial Management Tools; Medium and Large Companies

to give the company a profile that will determine the cost of capital and the way it is received by the markets the important of m...

Ethics, Corporate Governance and Financial Management

processes. There are many influences on the way the process takes place, all of which will have an impact on the financial managem...

Accounting Standards; Will Enron Happen Again?

the GEC directors took control of the company, and therefore the accounts this ?10 million profit turned into a $4.5 million loss ...

Ethical Requirements of a Financial Planner, a Case Study

placed the phone call. While this was an honest enough error, he handled the situation poorly. That having been said, he should ha...

An Analysis of the Federal Express (FedEx) Corporation

work together to bring a full range of services to any business, small or large (FedEx, FedEx Corp. Facts, 2002). Corporate Missi...