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Essays 301 - 330

A DISCUSSION OF PURCHASING POWER PARITY

$40 in the U.S. But in Mexico, it costs only $15 USD (Moffat, 2009). Under these circumstances, consumers who are able to do so mi...

PURCHASING POWER PARITY AND PEGGED ARGENTINE CURRENCY

exchange rate of U.S. to Canadian dollars is 1:1:50, wed know that it will take one U.S. dollar to buy $1.50 Canadian....

Internet Automobile Shopping

In eight pages shopping for automobiles on the Internet is considered in terms of the marketing challenges faced by sellers in thi...

Introducing Change at FP Group

may also be internal such as staffing matters or micro economic factors. Driving factors are highly likely to be financial in orig...

Gender Differences in Online Fashion Spending

not there are differences and the difference patterns seen in the market, with men buying clothes for men is associated with conve...

Ethical Issues and the Responsibility of Marketers; Marketing Tobacco, Alcohol and Financial Services

their goods, and while the UK may have controls, many other countries, especially developing countries, do not have those controls...

Consumer Profile of Pepsi Cola

In eight pages this paper presents a consumer profile of Pepsi that includes characteristics, a 4Ps marketing strategy, process of...

Cars and Gender Differences

In five pages this paper examines the gender differences regarding the purchase and uses of automobiles with market segmentation a...

Hot Coffee, the Stella Liebeck Case, and McDonald's

In five pages this paper examines McDonald's liability in a case involving elderly customer Stella Liebeck who received 3rd degree...

US Exploration and the Influence of Thomas Jefferson

In five pages this paper discusses how US exploration was influenced by Thomas Jefferson's 1803 Louisiana Purchase and the subsequ...

Daisy Florist Marketing Plan

In ten pages this paper examines the hypothetical company Daisy Florist in a marketing plan that includes local as well as Interne...

Financial Measurement Accuracy of Purchasing Power Parity

In ten pages this paper considers global financial markets and institutions in a discussion of the relevance of purchasing power p...

Hypothetical Company Mansell Ltd. Supply and Purchasing

knows that the buyer needs a thousand items each week, the seller will make sure that those items are in stock and will save them ...

Public Policy Analyses of Various Issues

The writer provides essays on various public issues such as increasing the driving age or providing health care for the homeless. ...

Consumer Pressure for Better Health Care

A seven page paper delineating the factors behind the impetus for better health care products and services. From the 1960s onward...

Why American Products Should be Purchased by Americans

In a paper that consists of five pages the ways in which Americans can support their domestic economy through purchases of their o...

Cecchini Report

In five pages the European Commission's Cecchini Report is examined in terms of what it supports and its position on the 'euro dol...

Practices of Government Purchasing

In four pages this paper considers the purchasing practices of the government in an overview of how private business is being incl...

Product Marketing and Decreased Significance of Specific Brands

In seven pages this paper examines how purchasing specific name brand products is not as important as it used to be. Six sources ...

Purchasing a Franchise

This paper examines why reasons purchasing a franchise as a way of starting a business might be attractive in three pages. There ...

Novel Approaches To Fund-Raising Activities For a Softball Team

This paper addresses new approaches for fund-raising activities to generate money for a softball team to purchase new equipment. ...

Consumer Decisions and Influential Factors

In fifteen pages three areas are examined in regards to the factors that influence decisions consumers make and include choosing o...

Food and Beverage Policies and Purchasing Practices

In eight pages this paper discusses policies and purchasing practices of restaurants and hotels as they pertain to beverages and f...

Abolishing the Transatlantic Slave Trade

(Beary, 1997). The basic elements of the African slave system during the 18th and 19th centuries was based on three elemental s...

Leasing vs. Buying for Commercial Purposes

A paper examining the commercial leasing industry. The author discusses means companies use to decide to purchase or lease. This ...

Lexus Purchases and Their Impact on the Dow Jones Industrial Average

In three pages this paper examines the Lexus purchases and its demand as represented by the Dow Jones. Three sources are cited in...

Budgeting that is Nonmanufacturing and Manufacturin

In five pages these types of budgeting are examined in terms of primary elements with topics including material usage, purchasing ...

3 Types of Residential Real Estate Sales Contracts

In five pages land description, purchase price adjustments, and mortgage commitment sales contracts are discussed with legal land ...

Proposed Research Project on Impulse Buying

In eleven pages this paper presents a research project proposal regarding consumers, impulse buying, and purchase advertising pers...

Psychology of Consumers and Three Case Scenarios

In fifteen pages three case scenarios of a JVC video recorder purchase, switching from Marlboro reds cigarettes to Lights, and buy...