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CLASSIC AIRLINES - MARKETING RECOMMENDATIONS

Before we can safely come up with recommendations for Classic Airlines on how it can improve its income as well as its passenger l...

Post 911 Northwest Airlines

brand. Why should customers choose air travel through Northwest Airlines for example instead of traveling by land or selecting ano...

Airline Industry and Terrorist Attack Effects

Paul H. ONeill recently summed up: "We have a new kind of uncertainty to deal...

Diversity Hiring and it Benefits

there are other reasons for diversity hiring. In police departments around the nation, there have been accusations of prejudice. O...

The Jet Engine's Economic Forecast

are provided by the orbiting satellites of the Global Positioning System (GPS) (Watson 1996). Known for his research on aircraft ...

Airline Passengers and Biometric Security Measures

since the days of Perry Mason of "The Untouchables." Biometrics are at the foundation of personal identification. They are the mea...

Ethical Implications of the Aviation Crisis

safety of its aircraft. "...Ansett had not broken any rules in not undertaking the maintenance check until now, but said the matt...

How the Air Transportation Industry Has Been Affected by Unions

globe and has played an essential role in the creation of a global economy" (The Airline Industry, 2002). "Today, the glo...

Post 911 Airline Industry

missing. There are no passengers or crew members missing among those four hijacked planes, however. All 266 died at the hands of...

Understanding Judicial Reasoning Controversies, Concepts, and Cases by Roland Case

jurists find that the letter of the law does not fit the case in question; as such, the jurist must settle disputes that are unabl...

Transportation Industries and the Impact of 911

modes of transportation most turned to at that time were railway and bus. One railway CEO, Marc Lefran?ois explained: "The shutdo...

The Impact of the 911 Attacks on Airline Marketing

played an integral role in maintaining customer return long after the marketing tactics have been utilized. Indeed, getting the p...

Ernesto Che Guevara's Leadership Characteristics

in 1963 illustrates the conditions against which Guevara dedicated his struggle. Brennan (1998) was in Guatemala City for the pur...

Separate 'Premium Economy' Class and Emirates Airlines

to redefine business without taking customers into account. One after another ceased operations, eliminating much of the current ...

Competitive Advantage and Southwest Airlines

the U.S. Department of Transportation gave a name to the phenomenon - the Southwest Effect (Southwest, 2003). It refers to the con...

United Airlilnes, US Air, and Code Sharing

a person could book a flight on US Air and fly to any city that US Air or United or any other US prefix plane had an agreement wit...

The SABRE System of American Airlines

initial marketing and attention paid to the system there was an impression given of a forwards looking company which was investing...

Analysis of America's Airlines

is a huge factor in terms of how well airlines will do on a profit (or lack thereof) basis. The problem here is that rising fuel c...

Plan for a New Pegasus Airline

amount of funding gives the new airline a greater potential for success. To assure success, the new airline must be well-capitaliz...

4 Questions on Marketing Services

and KLM have eliminated the business classes they offered in the past. It appears that the world economy is improving, however, a...

Overview of China Airlines

from Taiwan to Hong Kong when it went down into the Taiwan Strait (Airline Industry Information, March, 2004). This type of event...

Business Studies' Project Reflective Learning Document

In twenty four pages this business studies' project's reflective learning document includes learning theories such as those by Lew...

Comparative Strategic HR Management Between Southwest and Ansett Airlines

December 1990 - Southwest has long focused upon keeping its workforce happy, which includes a number of benefits unique to the com...

Industry Segmentation

with the values they attach to making purchases and the access or utility they have in relation to that market. Airlines If we lo...

Airline Security and a Proposed Post 911 Strategy

security planning in the industry. The Effects of 9/11 The timing of the September 11, 2001 terrorist attacks in regard to...

Europe's EasyJet Airline

In eight pages the low cost European EasyJet airline is discussed. Four sources are cited in the bibliography....

Qualitative and Quantitative Research on Marketing for the UK's Airline Industry

be in the answers of many people. This indicates the importance of marketing. If low cost carriers, who are able to differentiat...

Fraudulent Accounting Procedures at WorldCom and Enron

as CEO and Chairman on February 4, 2002; Jeffrey K. Skilling, former CEO and Director; Andrew S. Fastow, former chief financial of...

Research and Results on UK's Marketing of Low Cost Airlines

able to help counteract any researcher bias. In any research there will always be bias, by separating the questions from the resea...

3 Research Studies' Literature Review

in all. General weaknesses : The sample population all came from the same hospital, which may limited the applicability of the f...