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Essays 451 - 480

Wonderbra - Developing an Integrated Marketing Strategy

itself by eschewing the discrete advertising direction of other womens undergarment manufacturers of the type, embracing the more ...

Calculating costs for a Chase Production Strategy and a Level Production Strategy

(Chadwick, 2007). This is calculated in a month by month basis in table 1. Each month starts by looking at the level of stock whic...

An Overview of Integrated Marketing Communications

from the traditional business approach to advertising, wherein advertising functions were viewed as existing apart from "other pro...

Information Technology; Business Solutions

which may include the organizational goals and the need to be able to demonstrate accountability. One area where information tec...

Assessing WACC; Case Study

these costs need to be considered in the cost that is paid for capital as a whole. The cost of capital is a combination of all of ...

Z-Wing Case Study

it should also be noted that there are nationalistic issues being brought to bear, as some politicians do not want to see the cont...

Fictitious Case Study

and Jack enjoys this as it gives him the chance to watch his favorite TV show, "The Price is Right" (Held, Thoma and Thomas, 2004)...

Case Study in Gender and Family Health

or not W is a farmers wife and if rural living is simply a lifestyle choice. Statistics suggest that there is a greater incidence ...

Litigation Versus Arbitration

an attorney involved. While this is admittedly not the majority outcome, mini-trials are nonetheless valuable and useful tools. ...

Global Communications Benchmarking

This 3 page paper is based on a case study. Looking at issues faced in a case study on the fictitious company Global Communication...

EMI Case Study

change, he has the power and the commitment to drive forward change; however he cannot do it on his own. However, is should be not...

Marketing Status

as a ready competing, the same market that Status is trying to compete in. We will look at both the market in South Africa and the...

Analyzing the Merck Corporation and the River Blindness Cure

refused to contribute financially and so Merck continued to kick in more and more money. In summary, according to the case study, ...

Homeless Man Case Study Assessment

his liver as that is the organ that processes such substances. He is currently taking several medications including but not limite...

Case Study on Atchison Corporation

valuing the employees rather than treating them as economic commodities. At first it appears that these two views are diam...

Microsoft Corporation and Organizational Behavior

There is also a great deal of research available on the human resources aspect of Microsoft, and this will definitely help the stu...

Should Citibank Launch a Credit Card?

foreign bank to have to find other ways of competing. In order to gain access to the local market Citibank utilized innovative app...

Central Banking in England

later addition to the role of central banks. We may expect with this increase in the number of banks and the increase...

Case Study of the Carl Zeiss Company

have been an attractive choice, not only due to their knowledge, but also their location in a different part of Europe, benefiting...

Business in a Niche Market - The Competitive Advantages

loyalty in consumers. Therefore, finding a niche to fill is a great way for a business to not just survive, but to thrive....

Capacity Planning: The Strategic Value

clearly aware at all times of such matters as the number of workers in an organization, their various competencies, the number of ...

Zoopa and Fresh Choice Case Study

In ten pages this student submitted case study examines the Zoopa acquisition by Fresh Choice and the problems involved with other...

Business Process Management and the Importance of Interdepartmental Communication

utilized by todays companies in an effort to improve their project management capabilities, reduce cost, and in general, meet more...

Summary of a Legal Scenario Involving Sexual Harassment

Name an appellate court case where an employer was found liable for either quid pro quo or hostile environment sexual harassment. ...

Methods for Data Evaluation

This 30 page paper examines different methods of data evaluation that researchers have available to them. The writer considers tri...

Largest Home Improvement Store

This essay offers a competitive analysis of the largest home improvement store in the world and the second largest in the U.S. Hom...

Microsoft Corporation

Paul Allen and Bill Gates attended the same high school at a time when a small computer was a box sporting lights on the front and...

Beth Henley's "Am I Blue" - Critical Analysis

carried on into adult years. Adolescence is considered one of the most crucial periods of socialization because of the very press...

Starbucks at 11,000 and Counting

to the organization. These principles address positive work environment; diversity; excellence; satisfied customers; social respo...

JP Morgan Chase IT Strategic Plan

In this case, an anecdote about JP Morgan is relayed which serves as an introduction for how this firm might approach the subject ...