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Essays 601 - 630

Strategic Marketing and European Telecom

In seventy two pages a fictitious European telephone communications company is discussed in a financial examination that includes ...

Wal Mart's Marketing Approaches

In sixteen pages this paper examines the various marketing approaches taken by Wal Mart in an assessment that includes policies, s...

Business Plan for Mobile Magnetic Resonance Imaging

In twelve pages a mobile MRI service business plan is outlined with an overview and description of costs with a SWOT analysis and ...

The Hanson PLC Break Up

By 1991, some of Hansons holdings included SCM, Kaiser Cement, Walter Kidde and Berec, the former manufacturer of Ever Ready Batte...

Packaged Products Company's Snack Food Division Business Analysis

In eight pages this company that specializes in the distribution and sale of packaged nuts is examined with a SWOT analysis with a...

Overview of the Energy Industry

In twenty three pages the energy industry and its various aspects are examined in a consideration of such utilities as electricity...

Examination of Ben and Jerry's Homemade Inc.

In a paper consisting of five pages the company's structure, concerns, and involvements are considered through SWOT analysis and t...

Crust 'N Stuff Marketing Plan

In sixteen pages this paper examines how to market high quality pizza via supermarket delis with advertising and marketing strateg...

Financial Performance of Hilton Hotels

In seven pages this paper considers several years of Hilton's financial and stock performance in a detailed SWOT analysis along wi...

Health Care Industry Strategic Planning

In eleven pages this paper discusses strategic planning in the health care industry with HMOs and their impact, the relationship b...

New York Pizza Business Analysis

In a paper consisting fo five pages a locally owned and independent NY pizzeria is subjected to a business assessment by way of a ...

Republic Industries Analysis

This ever growing auto dealership conglomerate is evaluated in five pages in terms of a SWOT analysis. One source is cited in the...

America Online Analysis

In a paper consisting of five pages a SWOT analysis of the leading Internet provider America Online is presented. There is one so...

Strategies for Market Entry

goods are produced they need to be exported to the country concerned. This may be undertaken directly. For example, Zanussi produc...

Marketing Analysis of Palm Inc.

short, Palms provide solutions to a variety of executives, whether those executives need data transfer or data storage. Pa...

Marketing of the United Kingdom's Thornton's Chocolate Manufacturer

This next section will examine Thorntons marketing strengths and weaknesses both PEST and SWOT analyses. PEST, which stands for p...

Strategic Analysis of Wal Mart

size and position is one that can be seen as a combination of purposeful strategy and emergent strategy, taking opportunities of c...

Analysis of Disney's Strategic Management

described by Ansoff who designed a very formalized and complicated process for the elaboration of strategic plans; and 3.) the pos...

Palm, Inc. Marketing Plan

Palm became the definitive name in hand-held devices, and until recently, has enjoyed being at the top of the heap of this particu...

Portable Printer Marketing and Business Plan

intended for use with a handheld computer fits well into this continuing "downsizing" trend. Vision and Mission Statements ...

Case Study of the Solutia Company

attitudes of a company in a single well phrased paragraph. A mission statement should be a maximum of a paragraph in length, and s...

Martha Stewart Living Omnimedia Inc. and Financial Ethics

27, 2001, she sold 3,900 shares (CNN Money, 2002). That was the day before the FDA refused to review ImClones application for Erbi...

New Supermarket Product Line Developed

of the market, compared to Sainsburys 15.8% and Tescos 22.5% in October 2002 (Harrington, 2002). However, out of these top three i...

An Analysis of New Product Marketing Suitability

conductivity properties (Gibson, 1999). It is this additional conductivity that will help the cause of solar energy, otherwise kno...

Retail and Electronic Commerce

what customers will logically expect from these companies. As can be expected, new models are being created for these so-called "...

Electronic Commerce and Southwest Airlines

advancing the commercial airline industry, for example, Southwest was the first airline to offer a frequent flyer program that off...

Strategy and Nordstrom's

Grandpa may have argued with customers, but such is never the case today. As mentioned above, customer service is one of the hall...

New Zealand Airline Prospective Business

fly, thereby saving time and energy they would have to expend to drive for three or four hours (Robinson, 2000). Organizational a...

Sir Tom Farmer and UK's Kwik Fit Company

to succeed. Finally, most entrepreneurs are more interested in the start-up and early cycles of a business. Once a business beco...

P and O Ferries Marketing Plan Development

of ?2,366.7 million (P&O, 2001). However, although the turnover fell only slightly there was a large drop in the profit, indicatin...