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Essays 151 - 180
and offering a variety of discounts on their soft drinks. In the ten years between 1971 and 1980, Pepsis share grew from 21.4 perc...
In eight pages a company case study of McDonald's includes financial performance, marketing mix, strengths and weaknesses, and glo...
In seven pages this paper examines opening a private investigation business in a consideration of the 4P's marketing plan....
In twenty four pages articles pertaining to marketing and business are reviewed with citations for each article included....
In fifteen pages this tutorial considers how to market a service such as a petroleum convenience store with a discussion of market...
In eight pages a marketing survey, financial information, and 4 charts are featured in this fictitious product investment proposal...
In twenty five pages this paper discusses how public relations is involved in marketing and how it can actually be used to gauge m...
In six pages three marketing journal publications Journal of Marketing Research, Journal of Consumer Research, and Journal of Mark...
This paper discusses the marketing strategies, including background, SWOT analysis, and marketing alternatives for introducing thi...
In ten pages this paper examines the hypothetical company Daisy Florist in a marketing plan that includes local as well as Interne...
In eight pages marketing concepts including positioning, planning, behavior of consumers, market intelligence, and relationship ma...
attempt to maintain. Some are better able to maintain their stated focus than others, however. Three such journals are eval...
In fifteen pages this paper considers research, mistakes, communications and marketing strategies regarding the advertising and ma...
In five pages market conditions and product differentiation are examined in a consideration of issues such as pricing, monopolies,...
"Caribou Antler Aphrodisiac" The product, "Caribou Antler Aphrodisiac," is available as a powder in capsule or in tincture form. ...
In seven pages this marketing plan considers hardware customer target market segmentation, demographics, marketing strategies, goa...
The writer examines the Boston Beer Company, which manufactures Sam Adams. The writer discusses the company's market position and ...
In five pages this paper discusses operations, financial ratios, marketing, and management in a Reebok International analysis....
that the marketing is such as core competency for the company it was only in 2002 when a major advertising agency was used for the...
In three pages Levitt's text is compared with others on the subject such as Art Weinstein's Market Segmentation and David Ogilvy's...
the problem, we can then define the outcome - which is that such a lack has meant huge numbers of returns, complaints about the co...
her s-curve, examine whats going on in the economy, markets and competition, calculate the resources necessarily to get the produc...
reduce the pressure that was being placed on the currency. The idea was that where forgoing investors or borrowers had the currenc...
nor are they going to share tricks of the trade with other distributors of the same company. Going back to our newspaper...
older teens are close to adulthood, and they can be expected to continue to buy many of the same brands that they bought as teens....
to how a given product relates to the potential consumer. The catchy buzzword -- user-friendly -- must now apply to all segments ...
large industry but it is one that is highly fragmented. The structure of an industry can have a major impact on the way that the f...
been a unique case study, and while it demonstrates the way a market can be created in order to compete, it is also a very limited...
2009). Other competitors in the area include Pizza Hut, Jumbo King, Dominoes Pizza, Subway and Narulas. Baskin Robins may also b...
be gained by asking certain questions, such as: Why do customers buy from this company, i.e., what needs do they have that cause t...