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Major Title Company Marketing Plan

to how a given product relates to the potential consumer. The catchy buzzword -- user-friendly -- must now apply to all segments ...

E-Systems and the Addition of a KMS or Knowledge Management System

was below $8 at the end of 1999; it last closed near $4.50, which represents an increase of nearly 100 percent. Revenues are repo...

Student Submitted Case Study on the Jim Thompson Thai Silk Company

argued that there are only two forms of competitive advantage, that of cost advantage, where a company can produce goods at a much...

An Analysis of Avon

and its effectiveness was declining during the late 1990s (at least in the United States) as consumers became more sophisticated. ...

Analyzing the Political and Marketing Position of Danish Maersk Sealand

to make the process and the fact more efficient. The manager of one British port mused in 1991 that his port might be more attrac...

New Product Marketing

In five pages the new product named Juice Bomb Fruit Drink is examined in a consideration of marketing strategies. Four sources a...

Ireland's Women's Suffrage Movement

In ten pages this paper examines Irish women's suffrage movement from an historical perspective and includes strategies and major ...

Nike's Employee Recruitment or "Making the Fit"

proverbial "disgruntled" employee leaked an internal report, detailing abysmal working conditions in the factories. The student ...

Berkin's Making America

The many aspects of the Cold War as examined in Berkin's text are discussed in this paper containing six pages and include not onl...

Human Resources Issues

of dignity and respect in the workplace, fueled by years of downsizing, has made employees feel that management views them as an e...

Company Report of Dell

The external and internal environments of Dell are considered in this paper consisting of twenty four pages that includes a stakeh...

Campaign 2000 Issues

In nine pages this paper examines the U.S. election process in a consideration of presidential campaign strategies and issues from...

Autobytel.com Marketing Case

In six pages this paper discusses the Internet automobile seller Autobytel.com in a consideration of competition and how to devise...

Contingency and Universal Forms of Human Resource Management

In two pages this paper discusses how competitiveness can be improved through contingency and universalist human capital managemen...

How to Study Effectively

internal: to do their personal best. Nelson (1998) believes that the most successful students, in addition to constantly re...

Paperboard Exporting to China Business Proposal

mind protection of manufactured products from the point of manufacture to their final outlet destinations. While it certainly pro...

How to Alleve the Anxiety Caused by Taking Tests

think they are capable of doing in their examinations, in other words, their academic self confidence. Such self-confidence can be...

A Plan for Advertising a New Jeans Brand

a significant influence on how consumers respond to the advertisement. Such a statement has certainly become a simple matter of fa...

Fundraising Within Small College Athletic Programs

This paper examines various fundraising strategies utilized by small colleges' athletic programs. While larger universities' spor...

International Marketing and Heinz

In five pages the value of Heinz's ketchup global marketing strategies are explored. There are six sources cited in the bibliogra...

A Globalization Study

The prospect of globalisation has been heralded by many as a potential revolution that could be used to improve social development...

Managing Human Resources at Coca Cola

external macro effects on an organisation in a business environment (Goett, 1999). His five forces model is designed to show how t...

Case Study of BMW

market conditions and fashion or trends move faster. There is also a higher level of consumer choice which has developed as time h...

Young Children and Behavioral Modification Practices

to elicit from their child(Davis 1998). In a classroom or home situation pointing out the appropriate behavior in the actions of a...

Magnetic Disc Storage Industry and EMC

and disk drives are available in many different types and sizes. The so-called floppy disks are diskettres that are used in person...

Marketing Plan for Show Circuit Frozen Dog Dinner by Tyler Pet Foods

with allergies an other illnesses, many dog owners are beginning to look at feeding their canine companions frozen dog food, rathe...

Lee Boyd Malvo's Trial in the Beltway Sniper Case

not a stereotypical serial or spree killer--a middle aged white guy with an agenda--nor was it a criminal type. As it turned out, ...

Personal Probability and the Influences of Psychology

18 and 50, who have demonstrated a willingness to participate. The surveys will be collected over a two week period in order to g...

Financial Analysis of New York City's Tiffany and Company

on April 12, 1999 to stockholders of record on March 22, 1999. In January, the company reported that its worldwide net sales in t...

Financial Appraisal of Glaxo Welcome

respiratory business with is playing an increasingly important role within the world wide business. Respiratory products currently...