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Essays 1201 - 1230

Measurement of Credit Risk

to look at portfolios of risk as well as individual risk, looking as aspects such as concentration risk. This is often dealt with ...

Toyota and Lexus Marketing

1995; Szymanski et al, 1983). Alternatively a highly differentiated approach where there are not only separate images, but there a...

Assessment and Recommendations for Bundy Asia Pacific

The writer examines a case study on Bundy Asia Pacific supplied by the student. The case study is set in the 1990s, when Bundy, a ...

The Branding of a New Range of Refrigeration Products

their status (Holt, 2003; 43). In some counties there have even been attempts to trade mark shapes and colors that are associated ...

Should Citibank Launch a Credit Card?

foreign bank to have to find other ways of competing. In order to gain access to the local market Citibank utilized innovative app...

Designing Marketing Case Study Questions

characteristics such as geographical location. But as the firm deals with many intentional companies this could cause some difficu...

Developing a Digital Marketing Strategy for Southern Comfort

market being forward-looking and technologically able. The question is how can this marketing be undertaken in a more strategic m...

Internal Marketing's Concept and Value

2004). In order to communicate effectively with the employees there needs to be a greater commitment and level of input to win ove...

Concept of the Marketing Mix

with a successful business in London and had a major impact on the entertainment industry. The marketing was carefully manipulatio...

Organizations, HRM, and the Impact of Trends in the Labor Market

trends which the employers cannot change or influence, these are social trends such as increased knowledge due to the flow of info...

Launching a New Steel Scissors Product

Week 6 Focus group Negotiate manufacturing contract <-------- Source input materials...

Public Policy and Marketing Ethics

both of which are legal and sold in large quantities (Kotler, 2004). (Illegal drugs are also in this category but as theyre not f...

A Marketing Campaign Assessment

unlikely to be able to run a country effectively. This is then supported wit the careful leaking of news stories and also unexpect...

Regulation and the Market Failure of ICT

In twelve pages this ICT industrial focus examines the occasional market failure and the importance of market regulation this fail...

Surveillance Panopticon Issues

The essay discussed three distinct topics. The first topic discussed Foucault’s report on the Panopticon, a surveillance machine u...

Cinematography in “Hero”

a "master swordsman," arriving at the Emperors fortress. Nameless explains to the Emperor how he vanquished "three deadly assassin...

Ethics Case Study - Google.cn

To avoid this Google choose not to offer any services where personal data about uses would be gathered such as blogs or emails. If...

Four Countries: Analysis of Minority/Ethnic Rights

This research paper describes the issues associated with minority and ethnic rights within the context of the United States, Russi...

Country Comparison

This research paper presents a political and economic comparison of Japan, United Kingdom, United States and China. The final sect...

Foreign Policy and Environmental Policy in China

The paper is written in two parts. The first part of paper describes the foundations of Chinese foreign policy and the way it can ...

Google, Ethics and China

was no longer the ability to gain access to any political sites. It appeared that the Chinese government has implemented a firewal...

Explaining Economic Growth In China

Following ascension to the World Trade organization China has displayed impressive economic growth. The writer looks at the strat...

China and India

century was an important turning point for Chinese history, as this event forced the incorporation of China within the world syste...

Questions on Macroeconomics

currency, and in line with supply and demand equations, will help to reduce the price; where the supply for any commodity increase...

Corruption in China

In his book, Ariely gives the example of an accountant who was directed to change a report to make it sound better. This goes into...

Chinese Cinema in the early 2000's

This 4 page paper gives an overview of the Chinese cinema from 2000-2007. This paper includes four different film from China and t...

Physical Activity a Global Health Issue

This 4 page paper gives an overview of the severity of physical inactivity worldwide. This paper includes the statistics for the p...

The Threat to the US from China

This 3 page paper gives an overview of the threat to the United states from China. This paper includes issues such as Chinese weap...

China and The US, Crime

This research paper pertains to the increase in crime occurring in China in the 1990s and the decline of crime in the US during th...

Shihuangdi and Ramses II

This research paper pertains to two ancient world leaders, Qin Shuhuangdi, First Emperor to China, and Ramses II, Pharaoh of Egypt...