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Essays 241 - 270

A Facebook Group for Students - The Marketing Strategy

has seen the group remain relativity quiet with only a few articles and postings. In order to create a more vibrant and active gro...

IBM Systems and Technology Marketing

had to recover from losses that the firm may be argued as becoming one that was more marketing oriented. The firm certainly undert...

Marketing a Hospital

business plan, the role of different stakeholders all decision-makers, and the way that the leadership should be involved with the...

Volkswagen Eos; Marketing Case Study

customer perceptions, as well as enquiries which are made and sales. 2. Current Market Situation The Eos is a Volkswagen and c...

Da Vinci Furniture Marketing Case Study

different from its competitors, with unique characteristics (Morgan, 2009). This may be the result of the ways the product charact...

Strategy and Competitive Advantage at HP

2006, "PC sales in the US advanced just 2.6%. But in China they jumped 21%, to 23 million" (p. 42). If growth in China continues...

Sport Obermeyer Case Study

0.67449 Optimum quantity 1147.851 Isis; Optimum order 1,260 Cost of shortage $26.73 Cost of excess $8.91 Average demand 1042 Stan...

Pollution in China

dioxide and soot, both of which are caused that coal combustion. This air pollution creates acid rain, which falls on about 30% of...

Is China Socialist?

in the nineteenth century, with the term emerging from its use to criticise the capitalist system in Europe, with the ownership of...

India and China; International Finance Decisions

34% by the end of 2000. The same can be said of the trade weighted tariffs which reduced from a 1991 level of 87% average to a 200...

Marketing Questions

et al, 2001). However, it is also possible that a researcher may have reservations regarding undertaking research this manner, as ...

Art Weinstein's Market Segmentation

In three pages this paper compares Market Segmentation by Art Weinstein with Theodore Levitt's The Marketing Imagination and David...

Northern Sung China and the Political Reforms of Wang An Shih

China became more embroiled in territorial disputes, the citizens made their dissatisfaction known by more inclusively-embracing t...

Upheaval and Asian Order

In eight pages the ASEAN countries' upheaval since the Second World War is assessed in terms of nuclear proliferation, the Korean ...

BRIC Nations as an FDI Destination Compared to Other Developing Economies

assess the potential for future growth and attraction for FDI. It is generally agreed that the BRIC nations are in a...

HRM Gap Analysis for Riordan’s Hangzhou Facility

cultural differences. The problem may be as basic as language difficulties, but in different cultures there will also be a range o...

Modern Cinema in China

began in Hong Kong back in 1979, and was like a "coming of age" for the film industry (Li 709). Suddenly, there was a new generat...

Twentieth Century China's Soong Dynasty

said to have been more concerned with attaining power and wealth than they were in propelling China into a fortuitous future. Int...

Nail Varnish Marketing

to the individual attention as well as the exclusivity of specialist cosmetic counters. The perception of the products is also imp...

China's Cultural Revolution in Red China Blues by Jan Wong and 1984 by George Orwell

In five pages this paper discusses how Orwell predicted the Cultural Revolution of China in his 1948 novel as described in Wong's ...

Recommended American Strategy Regarding the China and Taiwan Crisis

In three pages this paper assesses what role the U.S. should play regarding the China and Taiwan crisis with suggestions made for ...

APPLE PRODUCTS/MARKETING SCENE

I remember when the iPad was first launched in 2010. Critics sneered that it was little more than an iPhone hopped up on steroids ...

The Changing Women's Role in Contemporary Chinese Economy

so. While both of these points are certainly debatable and very much dependent on a number of diverse factors, on thing is certai...

Chairman Mao and China

he became a librarian at Beijing University, his philosophical focus shifted to Marxism, and he became convinced that the only way...

China's Revolution and Red China Blues

and Ren Wanding. Despite these accomplishments many continue to fixate on that fact that although Jan Wong looks the part to cove...

Assessing the Distribution Aspect of the Marketing Strategy

numbers of the product, otherwise there is a risk of product shortages, and an unsatisfied demand created by marketing benefiting ...

Assessing Tactics for Wal-Mart Money Center Marketing Campaign

other media forms acting as a reminder and reinforcement (Kotler and Keller, 2008). There is also the potential of localizing this...

System X - Assessing and Improving Market Position and Level of Innovation

the market position, this can be further examined by looking at the potential target market. This includes small and medium sized ...

Assessing Political Risks in International Investment Markets

a matter of consensus that globalization, spurred on the rapid development of computerized communications technologies, has change...

Mexico as a Potential Market Assessed

In eighteen pages trade with Mexico is considered within the context of the NAFTA impact along with geographical, social, cultural...