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Essays 271 - 300

Accelerating the Research Process

the research (Dancey and Reidy, 2002). There is also less likelihood of the results being skewed due to usual answers for individ...

Intersect Investment Case Study

one sales manager is proud that they have cut the sales call time by 5% and increased sales levels. The same attitude is also seen...

Toxic Taco’s; The Arguments Surrounding GM Crops

that GM crops have been put through. The consideration can be looked at from a commercial or business perspective, from a govern...

Assessing Tactics for Wal-Mart Money Center Marketing Campaign

other media forms acting as a reminder and reinforcement (Kotler and Keller, 2008). There is also the potential of localizing this...

Situational Analysis of FareShare

a new kitchen which was paid for entirely though donations. The organization relies entirely on donations in order to operate, a...

Is Diversification a Good Strategy?

add value to the supply chain, from which the firm may benefit (Thompson, 2007). If there are under utilised resources there may a...

Analysis and Recommendations for Bundy Asia Pacific

transferring technology from other parts the company, change the way in which management is taking place in order to embrace long-...

Strategic Issues of eBay

site. A new company may offer some incentives to get people to try their site but thus far, that has not worked well against eBay....

Chemical Company Marketing Case Study

In eleven pages this paper presents a student submitted case study analysis that considers an assessment of a variety of situation...

Wine Industry in Bulgaria

increased presences may be a viable options. When we look at the average spend, the largest section of the UK wine market t...

AOL and Marketing

In ten pages this paper assesses the marketing approaches of America Online in a consideration of its current operating and financ...

Forest Industry of Canada

In five pages this paper presents an historical overview of Canada's forestry industry in a consideration of companies and the gen...

Presenting a Positive Comany Image and Gaining Business Case Study

This paper consists of 7 pages and discusses an imaginary company in which the hypothetical situation involves the desire to tende...

Collapse of Russia's Economy

up the economy and provide the vehicle by which the rest of the country would achieve free market status. Russia possesses no les...

Global Marketing and Ethical Issues

This research paper consists of seven pages and considers global product marketing and the ethical considerations involved in such...

1998 Germany and Currency

In five pages this paper examines Germany in 1998 and the effects of the currency change to the euro with such topics as German ec...

Germany and Direct Marketing Campaigns

In ten pages what would succeed and what would not in terms of direct marketing campaigns are considered within the context of Ger...

Hilton Hotels' Marketing

In six pages this paper assesses the global chain of hotels' present marketing situation in a consideration of image and its impor...

Globalization and Reorganization

the existing enterprise. "Reengineering, which is not the same as Total Quality Management, refers to making dramatic changes in ...

Telecom Environmental Marketing Audit

true globalization is progressing dramatically. Currently there is a battle of technologies underway, but it appears that attenti...

EBay and the Problems in Asia

is dealing with the Asian markets. When looking at China as an example some of these problems may be easier to assess. The strat...

Lenovo; Marketing Strategy Analysis

takeover of the PC division would have on the existing consumer base. Lenovo understood the two is key to keep that consum...

China and Starbucks

to others by pouring them tea. That is a sign of regret and submission" (Chinese tea culture, 2006). Finally, a newly-married coup...

Cosmetic Sales in China

1978. In addition to its capitalist experiment, the government made households and villages responsible "in agriculture in place ...

Black & Decker Financial Position

2009, 2005), released a Power & Hand Tools study in early 2005 concluding that "U.S. demand for power and hand tools is forecast t...

New Product Ideal Markets

this product, inasmuch as many different types of people call America their home, which means there are myriad directions for cons...

Case Study of Coca Cola

a brand, and the segments attracted will be the same across the national divides (Levitt, 1983). This may also be seen as a risk s...

The Use of Marketing Strategies in China

The current status of media in this country is developing at a very rapid rate, indeed, the government are taking measures to rest...

The Localization of Global Businesses

environment is impacting on the way business takes place. China is seeing repaid economic development takes place, the GDP for the...

Japan and China Business Entry

way to enter the Japanese market (Endo, DATE?). There are many reasons for this (Endo, DATE?). Domestic partner is familiar with l...