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Essays 961 - 990

The Motivation for International Marketing Strategies

is a long definition and includes the aspects of creating value and managing customer relationships, this is giving more detail to...

Health Care Marketing - A Binary Approach

purposes of this example, one might consider Southwest General Hospital in San Antonio, Texas. This facility makes for a good exam...

The Comic Book Magazine Market: A Look at Diversity

example, a guide on "sex appeal" by artist and writer Michael Turner (author of several superhero comics for DC and Marvel) recent...

3 New Marketing Suggestions

existing facilities to produce and sell these burgers. The requirements in terms of addressing the burgers can be met by the exist...

Advertising in the Chinese Market

this instance, it seems that the Chinese do respond to advertising, but it must be done in a certain way. While authors maintain t...

Law as an Evolving Institution

This research paper discusses the way in which law can be viewed as changing to match the understanding of societal paradigms. Thi...

Change at BERG TV

order to support the growth and the ongoing pursuance of the goal, to support and train disabled people in media production. In or...

The Law as a Living Body and Due Process

a way to state that the law is ever changing and adapting much in the same way that living entities do. The law will change accord...

Technology's Impact on Data Exchange

organizations to ensure the safety of information. Though the precise future evolution of the Internet is difficult to predict, t...

A Career Change Decision

most school districts support a process of lifelong learning, and the educational system in general focuses on methods to enhance ...

Organizations and Cultural Change

organizational results (Burns, 1978) Transformational leadership works to promote cultural change within an organization by allow...

SONY PLAYSTATION AND MARKET RESEARCH

has done so. Its Wii console, for example, was developed specifically to attract non-gamers (typically young males). In fact, it c...

Examining Changes at IMB

preparation and change can be looked at in the context of a planned change, taking two years to assess and develop a strategy from...

Health Care Product Marketing

favorable. For one thing, patients typically complain of excessive pain in relation to the treatment, and this pain does not alway...

Communnication, Technology, and Social Changes

and the society. The Planned Parenthood Federation could produce a short documentary that reports the services they provide that a...

The Marketing of the Melbourne International Film Festival

critic" and one can appreciate how the cognitive process may be impacted by allowing them see themselves as a potential critic. ...

Are Global Brands Destroying Local Culture?

be applied to developed and developing markets alike, where dominant products reduce the demand and viability of local products th...

The Plan for Setting Up a New Hostel for Backpackers

the potential sources of revenue and reduce the risk associated with the project. The facilities will include a pub/bar which will...

Why is the Marketing Function Important?

first definition by its broadness incorporates these, but with this approach we are starting to move more towards marketing models...

The Indian Consumer Automotive Market

connected, and with the population estimated to be 1,156,897,7661, growing at an estimated 1.407% per annum the country is the sec...

Developing a Reward and Evaluation System for Timley Pte Ltd.

Timely Pte is a fictional company, which is in need of change to the reward and evaluation processes. The writer considers the way...

The Importance of Branding in Marketing and Sales

the development and sales of goods and services. The American Marketing Association defines marketing as "Marketing is an organi...

Social Change Theories

homeless people happened after they had been homeless for a while? Would that change the publics perception of the homeless? ONeil...

Enhancing Social Welfare Through Planned Change

Social welfare has a number of diverse facets. These include considerations such as income security, health, housing, and food....

Pharmaceutical Marketing

emotional appeal, where marketers have sought to appeal to either negative or positive emotions with attempts to find the right em...

Improving Accounts Receivable

empowerment of the PFS staff, giving them responsibility over specific accounts and up to date tools to allow them to track the p...

Chinese Market

it may be adapted so that it is suited to the market and will be attractive to the market. It is notable that GM had problems with...

Case Study of Easy Weddings

entire supply chain directly and indirectly and encompasses the time before and after the sale (Chaffey, 2007). The Easy Wedding s...

The McDonalds Brand in Australia

audience have to actively visit the web page and then click on links; however, this is a relatively reactive strategy on the part ...

Is Conflict Necessary for Endogenous Social Change

The writer looks at the concepts of exogenous and endogenous social change. Focusing in the latter the writer considers whether so...