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Essays 1411 - 1440

AOL Time Warner, Disney and the Entertainment Industry

real barriers to entry. The use of licences in some segments and the power of the existing companies to limit entrance may be seen...

Sexual Images of Women in the Media

to satisfy the demand of their target market. Each of these magazines will appeal to a different sections of the female populati...

Nail Enamel Marketing

within the market where there are individuals that are also demanding environmentally sound products and are prepared to pay a pre...

Relationship Marketing

publication, however, these all look at the relationship from the beginning ands the first interaction, either as a purchase or a ...

Rechargable Value Card Marketing Plan

who have credit cards may feel a little frightened about letting that information out on a website (even if the web site is secure...

British Tourist Attraction the Cutty Sark's Marketing Plan

carry wool from Australia before being sold to the Portuguese in 1895 and renamed the Ferreira. It was not until 1922 when a forme...

BMW International Marketing Case Study

products that also have their own brand, such as the Mini Coopers. There are many theories that emphasise different types...

Marketing Difficulties Faced by Abercrombie & Fitch

that market truly wanted from a clothing store. 1b. What generational strategy are they using based on Gob?s text?...

Popular Media and Journal Articles Compared

We would therefore expect to see a basic similarity of content between the two articles, but considerable differences in the way t...

Disciplines of the Lexington Alarms Company

6 of fax). However, at the same time it also seems that Dons focus on truly knowing what is going on, and insisting that things be...

The Greek Shipping Market

market. Countries where the shipping industry is well established and a culture of shipping exist may have an advantage, but this ...

Financial Analysis Validity

this does not mean that it is an accurate theory. To assess this we need to look at the theory. The basic idea is that it is not...

Business Plan for Bold House Hotel

is sufficient furniture, but this is a little sparse ion each of the bedrooms, therefore the will be not be much new furniture req...

Music and Sex

ad and an indirect effect on attitudes towards the brand (Jones, Stanaland and Gelb, 1998). Their own study revealed that women h...

The Use of Marketing Strategies in China

The current status of media in this country is developing at a very rapid rate, indeed, the government are taking measures to rest...

Marketing Case Study of Best Buy Internet Advertising

there is in the center of the site an ad that says "keeping cool in the summer is possible" ("Best Buy," 2005). Next to it is a re...

Human Demographic Information and Market Research

which also is of importance to marketers. Further, older teens are close to adulthood, and they can be expected to continue to bu...

A SWOT Analysis of a Surfboard Company

sponsored surfers on the boards, that is an advertisement for the company as well. At Channel Islands Surfboards web site there a...

Stock Price Movement Prediction and Multiple Regression Analysis

that is more suited to complex environments where there are numbers of influencing factors (Tabachnick and Fidell, 1996). ...

An Examination of the 1980 Article '"Markets, Bureaucracies and Clans' by William Ouchi

the organizations role as of 1980, Ouchi (1980) defines the organization as "any stable pattern of transactions between individual...

Argentine Exporting of Security Systems

would suffer a loss (U.S. & Foreign Commercial Service And U.S. Department Of State, 2004). Because of this risk, it is easier for...

Cultural Influences in the Purchase Decision

subcultures with these cultures, where there may be influences that impact on the way marketing is perceived and received that wil...

Issues in International Marketing

use the internet to gather information and assess different potential destinations and travel providers. The search and the decisi...

Financial Markets and Software Agents

In twenty pages this paper examines present and future financial market uses of software agents. Fifteen sources are listed in ...

Marketing Case Study of Lancôme

In five pages this paper answers student posed questions pertaining to Lancôme in a consideration of decision making, sales ...

Marketing Strategies For The Disposable Camera

This paper analyzes the marketing strategies used by a fictitious camera company, ABC Cameras. The author also provides an advert...

Financial Instrument Known as Reinsurance

In thirteen pages this paper discusses the financial uses of the reinsurance industry in a consideration of how capital markets an...

A SWOT Analysis of Carnival Corp.

The writer uses a SWOT analysis to discuss the market position and possible future of Carnival Corp., the parent of Carnival Cruis...

Cars and Gender Differences

In five pages this paper examines the gender differences regarding the purchase and uses of automobiles with market segmentation a...

Country Analytical Framework Formulization

outlets. If the economic conditions of the nation under assessment are deemed to be conducive to success, then further inve...