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Essays 151 - 180

Questions on Personal Sales and Marketing

One author quite aptly summarizes the changes that have occurred at Lowes over the past decade: "Lowes, a retailer once destined ...

The 4 P's of the iPad Marketing Mix

has developed a strong competitive advantage for innovation and stylish design, which is further supported by the way marketing pr...

How to Market a New Wireless Payment Service to Small Businesses

as a value proposition. The goals include the gaining of 10,000 service contracts by the end of the first year and revenues of $2 ...

Case Study - A Casino Changing its' Target Market

offering and without advantages such as location the firm may have found it difficult to attract sufficient customers away from th...

Real Time Speech to Speech Translation Devices

10.8% per annum (Romaine and Rishardson, 2009). At the current time the majority of the industry revenues for the global top 30 t...

Plan For International Expansion for a Pasta Business

seek international expansion opening new restaurants. The strategy of a restaurant packaging its products and selling them through...

Proposal for the Marketing of a Driverless Car

Marketing a new product presents a number of challenges, including establishing the new market. The writer uses the example of a d...

Performance and Risk Associated with the London Stock Market

This five page paper examines the performance of the UK stock market between December 2007 and December 2012, using the FTSE 100 i...

Marketing at Southwest

target market profile is reflected in the way that the organization prices and markets its product. The secondary market or leisur...

Marketing Analysis of Zara

market, who still likes to remain fashionable, but where prices may be more important, and therefore, the firm is able to appeal t...

Customer Centric-Marketing

the experience, and the way in which this may be related to by the customer, rather than demonstrating how a product can fulfill a...

China as a Destination for Expansion of a Cosmetics Firm

The writer considers a scenario of a cosmetics firm considering china as a potential new market. The potential of the market, incl...

Political Marketing in Greece

the voters are in the position of consumers, making a purchase decision based on the available information (Lilleker and Lees-Mars...

Will Margin Trading in Russia Increasing Volatility and Instability of the Russian Stock Markets?

full consensus regarding the evidence. Others argue that margin trading can increase stability and reduce volatility. In order to ...

Marketing Plan for a Car Wash

been built in order to recover 95% of the portrait used, for reuse. This is beneficial in terms of the environmental aspects water...

Stanford: Criminal Case

that corporate obligation goes well beyond the standard investor. This new approach, which "defined for business exactly to whom ...

Seniority System And Professional Football

the population" (At Home Network, 2003) where Harold (Red) Grange, it might be argued, represented the first player who set the pr...

Salaries and Benefits of NBA and NFL Players

extensions and exceptions to this cap (Inside Hoops, 2006). In terms of contracts there are both rookie and player contracts. A ro...

Events and Key Players of the American Revolution

colonists from making their own money. The Stamp Act placed taxation on almost all paper product goods: "all printed materials are...

National Basketball Association Player Salaries

team owner is getting his money and where he expects the money to come from. The money comes advertisers who wish to pay to be par...

UK's Dixon's Retailer and the Implications of its Cessation of VCR Player Selling

drop (Dawtrey, 2002). The quality and functionality of DVDs as well as the falling cost increased their attractiveness, an...

Predictions: Vonnegut’s Player Piano

of secretarial work could be done-as could most lower echelon jobs-more quickly and efficiently and cheaply by machines" (Vonnegut...

A Prototype for a Media Player

many of the present expectations associated with the various controls. This level of recognition helps with the interaction, as le...

National Football League and Player Compensation Issues

first time in memory) and the hockey lock-out earlier in the season. The brouhaha forced author and former president of the Americ...

College Basketball Player Recruiting and the Application of New Technologies

which is Macintosh/Windows compatible, features nearly 200 video clips of IU students, faculty and graduates talking about courses...

Overview of Professional Football Player Bill Goldberg

period of time. It is this reality-based conception that is now being utilized in more of the films produced in the twentieth cent...

Kurt Vonnegut's The Player Piano

and technological know-how. Because the production lines were very efficient and cranked out high-quality goods on a regular and p...

Are Baseball Players Paid Too Much?

effective use of athletic product endorsement and development of brand image can make or break a product in todays complex economy...

MLB Hall of Fame and the Use of Drugs to Enhance Player Performance

The stringent voting criteria are based on "a players record, playing ability, integrity, sportsmanship, character, and contributi...

Reading Ability of Compact Disc Players

cassettes and rivaling the even older vinyl? The ability to store data was revolutionized when CD players were invented. They ...