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Essays 1231 - 1260

Australian Great Western's Marketing Plan

in 1862 and is one of the longest established hotels in Queensland Australia. Located at 39 Stanley Street, Rockhampton, QLD the h...

Sun-o-Matic's Marketing Plan

In eight pages this paper discusses a new leisure item's marketing plan in a product description and market approach. Four source...

4 Issues Pertaining to Managing in the New Millennium

(Schloegel, n.d.; p. 1). This is an admirable goal, and a necessary one in todays hypercompetitive business environment. Further...

Bank Acquisition and Merger

the market in which it operates. These gains give the acquiring bank greater standing within its industry and within the ma...

Fitting Strategies at Coca Cola

licensing agreements sees Coca-Cola Company retain control of the empire while many of the companies tat bottle the product carry ...

It's Popcorn Time Marketing Plan and Recommendations

several years old and still seeking the niche from which it can attain and then retain competitive advantage relative to its compe...

Possible Trends in the Future of Marketing

Through the Organization." His point was that "while fuzzy ideas are easy enough to come by, they are a tough sell elsewhere in t...

The History Commercial Banking in the United States

A paper addressing commercial banking's history in the United States. The author addresses the Glass-Steagall Act, future trends,...

Bank of England's 1997 Independence

In five pages this paper discusses the 1997 independence of the Bank of England in an assessment of its true level of independence...

Strategy and Direct Marketing

In five pages this distinctively formatted paper explores how companies attractively market their products more effectively than t...

Internet, Banking, and Small Business

In thirty five pages this paper discusses the impact of the Internet upon banking and small business and the connection that exist...

Global Economic Roles Played by the World Bank and the International Monetary Fund

In 5 pages this paper examines how the World Bank and the IMF have managed to keep up with the global economy's many changes. Fiv...

Global Business and the Market of China

In six pages this report discusses global business and marketing and the Chinese market in a consideration of advantages and disad...

GOVERNMENT BAILOUTS AND BANKS

different from a capital investment or the soaking up of distressed assets (Williamson, 2009). The very existence of the Federal R...

Launching A New Grill

gained in the different areas (Douglas and Wind 1987). When considered in this context there do appear to be arguments in favour o...

NEGATIVE WORD OF MOUTH AND VIRAL MARKETING

quality of the reviews, whereas low-involvement consumers didnt care about the quality - they conformed to the negative reviews an...

Adopting an Internet Strategy

Where used for promotion only a company website will act as a promotion tool, giving out information out about the company, promot...

International Marketing Case Study of FASTI Company

In eight pages the Austrian FASTI company is examined in terms of Asian market expansion problems and opportunities with two speci...

EEOC Reporting System Designed for Wilco Construction

on file in any good sized business, or may be accessed through any local Job Service or State Employment Division. But there are ...

University Marketing

In ten pages the fictitious marketing of a university is described in an overview that includes marketing models and a SWOT analys...

Business Deregulation

In nine pages business deregulation and its consequences are examined in a consideration of utility and banking industries. Eleve...

Fantasy Imagery in Marketing

over the female, with then romanticised image supported by the softer focus and warm colour, associating the myth and the emotions...

Frozen Meals' Marketing

In five pages this paper considers Heinz's interest in manufacturing frozen ready made meals in a discussion of target market and ...

SWISS BANKS, SECRECY AND TAXES

that has been in place for decades (Geiger and Hurzeler, 2010). But this is changing in recent years. U.S. tax enforcers a...

Conflict Progresses into Cyber Mediation

and professional secrets online. As for the question of security, everyones legal, medical, banking, and personal information is a...

Launching a Range of Cheese and Wine in Canada

market readying the market for a potential expansion strategy at a later date. Kudler already have the expertise needed to carry...

Different Investor Reactions to Acquisition Announcements

providing opportunities and the role that governance may have on the way business is run and how bids are made an assessed, all of...

Differences Between Leadership and Management

he said that management is about "coping with complexity [while] leadership is about coping with change" (Bencivenga, 2002). Tea...

Proposal to Market to McBride Financial Services

firm a large target market that may be divided into different segments, where there are many of the same needs, but there may be d...

Advertising and Technology Issues Considered for Kudler Fine Foods

The writer looks at the fictitious case of Kudler Fine Foods, assessing the way a marketing campaign to support internet sales may...