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the 1977 launch of the Atari 2600 and its quaint two-dimensional game Pong, the demand really didnt take off until the late 1990s ...

outgoing because of the particular medication. And yes, the commercials list the side effects, but usually as an afterthought. Bec...

found that Internet technology is very often an inexpensive and profitable way to advertise their products and services. Many com...

is a market that is accessible, IHOP may have a great potential in this market. One of the largest countries in Europe is Germany;...

Once a country has been access as viable and a market assessed as accessible the next stage is for the firm to examine potential m...

be seen as an approach that will help to increase efficiency in a marketing context this means maintaining and increasing the leve...

legislation allowed demand is being stimulated by airtime providers subsidizing the cost of the handsets, which is recouped throug...

children are increasingly seen as a potential target market by marketers. The writer considers the potential ethical issues to mar...

marketing is understood and the context of government backed financial products is considered to guide the way that the future mar...

This is not to suggest that families cant be trendy or countercultural. But the problem with anything trendy or countercultural is...

is approached may be undertaken with a marketing originated approached; this has the potential to add value in the way that the pr...

those who are not criminally-minded, it may be difficult to understand how crime can be a satisfying behavior, however, criminals ...

holidays - and giving kudos and thanks to the schedulers who made it happen. The blog includes various routes that will see some e...

that preclude or place restrictions ion the way that this should take place. They are voluntary cases but breaching them can have ...

may be good examples of how, in the past, companies would establish their home market, but then look to expand as a result of both...

The company and its subsidiaries employ 417,000 people in 192 countries (Cella, 2004). Ten of the companies worldwide businesses, ...

the west, as such the company already has the product knowledge required to meet many of the market needs. The market is also on...

element in the marketing mix for Coca-Cola (Business2000, 2002). It was an element that covered all aspects of the marketing mix f...

customer is satisfied and sees value in the product or service that the organization offers. The "product" arm of the marketing m...

considered China, when joining the World Trade Organisation (WTO) declared itself as a developing nation, may be expected. The gro...

but the skincare brands owned by the company are not demonstrating an increasing level of sales proportional to the market increas...

this has been accompanied by lax lending policies and corruption leading to economic problems in the country over the last few yea...

poultry industry has been innovating in order to create more demand for its products. The poultry industry has been able to add va...

different countries, but is best known it its home country. This is the dominant brand in the Malaysian tea market but it has had ...

"two nationalist and one globalist approach" (Ravenhill, 2001). The first approach was for the government to bail out the compani...

Marlboro itself is the best-selling brand in the world -- the "Marlboro Man" represents the mystique of the American West, rugged,...

not specially associated with individual products. There were different products sold in each country. The aim was to create an im...

not allowed to sit on the board of directors (which cost Barton two potential allies in former CEOs Fites and Schaefer). The downt...

high quality service reflecting the positioning (Hooley et al, 2007). The market potential is very large, France is the largest ...

the technology supporting televisions emerge, with plasma, LCD the LEDs or being developed. The problems faced by 3-D television m...